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Expand Your Business in the Asia Real Estate Industry Today

Expand Your Business in the Asia Real Estate Industry Today

The Internet is a double-edged sword for real estate agents. On one hand, it is now easier for agents to communicate with potential clients and advertise their businesses using all kinds of social media platforms. Yet, on the other hand, clients may be sceptical and they’re not sure who to trust online where they can find millions and millions of real estate agents. In addition to the coronavirus pandemic, many businesses changed their business models to focus more on their online development. How can one stand out in such an ever-changing market?  

Denzity here offers you your business solution. As an online PropTech platform, Denzity can provide you the opportunity to showcase your expertise to all potential clients in Hong Kong. You can build up a profile on Denzity showing basic contact information of yourself, and more importantly, share your professional insights through our appealing Denzity packages, and reach out to clients like you can never imagine before.

Let’s say you’re an expert for the Vietnam real estate market. In the past, you may be working freelance or with an agency, and all you can do is wait for clients to come to you, or expand your business client by client. However, now with Denzity packages, you can proactively share your insights about the Vietnam real estate market with anyone who browses the Denzity website. You can also interact with users through the Q&A session, or even be a guest on our latest YouTube program Denzity Insights to share your experiences with founder Darren Wong. We all know that investors are prudent when it comes to real estate investment, so credibility and professionalism are very important. Through these opportunities, you can show clients how well you know your stuff and your willingness to help them solve their problems. And that, boys and girls, is how you build your reputation and personal brand.

Modern problems require modern solutions. As a real estate expert, it is important to keep up with the real estate market trends as well as global trends. In times of changes, it is always easier to stay in the comfort zone and follow the traditional way. But in this fast-paced society, this isn’t going to work. Real estate experts nowadays have to be more creative and determined than ever to earn a place in this competitive market. Instead of being distant with lots of forms to fill in and lots of emails back-and-forth, it is essential to directly add value for clients. With Denzity packages, you can interact with potential clients directly, answer their questions, and lead them through the uncertainties of real estate investments. Many experts may worry about how to position their businesses in the digital era and how it may impact their businesses. Denzity can be a good starting point for you to transit to the modern real estate industry.

Around 2,000 real estate agencies and agents have been using Denzity packages to promote their businesses since our launch in 2019, including experts specializing in around 100 markets like the Hong Kong real estate market and Malaysia real estate market. Join us today as an Denzity Expert and enjoy our exclusive Denzity package to further expand your business. Email us at hi@denzity.io. It is your time to shine.

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Real Estate Knowledge

Top 4 Tips For Overseas Real Estate Purchase

4 tips for overseas real estate purchase

Immigration has become a hot topic in Hong Kong lately. To immigrate, it is crucial to plan ahead. You should probably arrange your accommodations, work and bank accounts before you arrive in your designated country. However, it can be challenging to find information online that is truly useful, especially when it is about overseas real estate equity investment. When you’re browsing the endless search result page on Google, you’d probably think to yourself, “Gosh, I wish I have a friend who knows about this kind of stuff.”

Don’t worry buddy, Denzity is here to help. We all know real estate investment can be challenging, especially for beginners. Denzity, as a revolutionary online PropTech and real estate community, can help to tackle some of the most common problems. Based on what we sourced from our experts and community, let’s look at the top 4 challenges for overseas real estate purchases and our tips for you to address these problems.

  • I want to look for information online and do a little research myself, but I don’t even know what keywords to search!

When trying to purchase a flat in Hong Kong, we Hongkongers can always name a few real estate agencies, which is an excellent way to start. However, for overseas real estate purchase, it is not that easy. As a newbie investor, you may not be familiar with foreign agencies and relevant regulations. In times of confusion, it is always nice to have some professional and unbiased advice. Check out the real estate experts on Denzity, where we include profiles of thousands of global real estate experts. You can check the basic information of these experts or agents and read their insights on a particular market.

  • How do I know if the agencies are reliable or not?

In an Internet era, it is sometimes hard to fact-check information, especially if you’re not an expert in that field. After spending hours and hours digging on the Internet, you still can’t be sure if a particular real estate agency is trustworthy, so you try to send them an email. Still, because of time differences, you probably have to wait for days before you can get a response. So you wonder, is there a faster way to do this? Yes, and the answer is on Denzity. With our extensive independent real estate community covering experts from all over the world, it just takes minutes for you to come up with a list of foreign agencies you prefer.

  • Why are there SO MANY words to read? I don’t understand the jargon!

There are way too many jargons in the traditional real estate community. Real estate agents talk in abbreviations and acronyms, and honestly, you only know MPF, FBI and LOL! However, on Denzity, we try to be casual yet professional. We, as well as experts who work with us, speak in simple terms that even beginner investors can understand. On every profile page, there is a Q&A section (Aha! Another acronym we know), where experts share their insights on a specific real estate market and interact with users like friends.

  • I have some stupid questions, and I’m embarrassed to ask a professional.

First of all, there are no stupid questions in real estate. All questions are legit, and Denzity understands you just want to be cautious. That’s why we have a FAQ section for users to ask any kind of questions online. Who knows, perhaps your “stupid question” is actually a common concern among investors.

Denzity currently includes experts from popular destinations like the Vietnam real estate market and Malaysia real estate market, but we are looking for more! We look forward to you joining us to build a larger and friendlier real estate community.

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Market Updates 未分類

Denzity Insights Transcript: The New Age Real Estate Expert: Agency, Media, and Artificial Intelligence with Prash Nayar

The New Age Real Estate Expert: Agency, Media, and Artificial Intelligence with Prash Nayar | Denzity Insights

Prash Nayar shares his opinion on the future of real estate media and the role of Artificial Intelligence in the real estate industry.

Connect with Prash Nayar:

LinkedIn: linkedin.com/in/prashnayar   

Instagram: @realestatetimesTV

Over the past years, the influence of technology on major industries have been massive. Whether by helping predict outcomes or improvising management, technology has definitely made its permanent place in the real estate industry.

In today’s video, Prash Nayar shares his opinion with Darren Wong Denzity on the future of real estate media, the role of Artificial Intelligence in the industry and much more.

Prash is the Co-founder of REXY AI, a shared buyers database fostering collaboration among real estate agents while earning them a passive income, saving them time & establishing further trust with their clients. Besides working on REXY AI, Prash is the CEO of the Real Estate TimesTV, a digital real estate media company that provides its audiences with a global perspective on the world of property.

  • What is the real estate game really about?
  • What are the challenges you actually face?
  • How does social media come into play?
  • Is it possible to pick only one social media platform to reach your audience?
  • How does AI benefit realtors?
  • Who can you trust in the industry?

As it can be difficult to catch some minor errors, transcripts may contain a few typos or inaccuracies.

This might be painfully obvious – Please note the following legal conditions:

Denzity owns the copyright in and to all content in and transcripts of Denzity’s video programs and publications (collectively referred to as “Denzity Materials”, with all rights reserved and its right of publicity.

You are welcome to share the below transcript (up to 500 words but not more) in media articles (e.g., The South China Morning Post, Bloomberg, New York Times), on your website, in a non-commercial article or blog post (e.g., Medium and WordPress), and/or on a personal social media account for non-commercial purposes, provided that you include attribution to “Denzity” and link back to the denzity.io/blog URL. For the sake of clarity, media outlets with advertising models are permitted to use excerpts from the transcript per the above.

No one is authorized to copy any portion of the Denzity Materials or use Denzity’s name, image or likeness for any commercial purpose or use, including without limitation inclusion in any books, e-books, book summaries or synopses, or on a commercial website or social media site (e.g., Facebook, Twitter, Instagram, etc.) that offers or promotes your or another’s products or services.

Quick tips:

PropTech (Property Technology): The acronym PropTech is used to describe the usage of technology such as mobile applications, data analytics etc to the real estate industry. It is also known as Real Estate Technology. Individuals tend to use PropTech in order to modify the real estate market and to ease the workload within.

For more: https://bit.ly/3eAXVVz

IoT (Internet of Things): IoT is basically a network or system embedded in devices or machines which allows them to interconnect and exchange data without the involvement of a human being. IoT helps realtors gather information and make decisions accordingly, which often acts as a support to increase sales.

For more: https://bit.ly/3h5w01D

BlockChain: A BlockChain is a chain of several blocks containing information in them. It mainly works with a mechanism that makes it really hard to tamper with the information inside a blockchain, making it secure and reliable. It is widely used to record transactions in the real estate industry.

For a deeper understanding, click on the link provided below. https://bit.ly/30funrh

AI (Artificial Intelligence): AI can be defined as the imitation of human actions and thinking, programmed in machines. The idea behind this concept is to enable computers and machines to perform more intelligently. AI can potentially enable the real estate sector to operate a lot more efficiently by saving time and energy, as well as providing valuable data and analysis.

For more: https://bit.ly/3ezzIic

Alright, let’s get back to the transcript of the show. Enjoy!

Darren Wong: Hey, Prash. Hey, how’s it going, man? 

Prash Nayar: Oh, good Darren yourself?

Darren: Very good. Very good. Thanks so much for joining us, I know we have tried to arrange this for a while. I think last time I saw you was in Hong Kong a year ago, right? 

Prash: In July. That is correct, my friend. It was a great, great trip for us. And we went over there and it was a pleasure to meet you and the team.

Darren: Yeah, like absolute pleasure. And I remember that event is about property tech as a pitch night. That Denzity and Asia prop tech, you know, we both co-host together, which is something that’s interesting because for your background, you’re not only from a real estate, traditional professional, you actually once stepped into the prop tech space. So it’s something that will talk to you more and explore more what’s going on there. 

Prash:Beautiful, let’s do it Darren. 

Darren: Yeah. So for the audience that you know, want to know more about you. Would you mind giving a short introduction of who you are and what you do.

Prash: Absolutely, sure. I’m originally from Malaysia, I’ve been in Perth, Western Australia in the last 10 years. And I’ve been in the real estate game for the last five years. So my bread and butter is real estate investment. I grow my clients wealth, wire property. And one of my passions is, well, two parts. One is film, I absolutely love film, I’ve been writing since I was 12 years old. That’s where my media comes in. And the other part is property technology as you mentioned. I think moving into real estate, and one of the things that we do is always to look at our long term vision, right? So five to ten year plan, and knowing where technology is going is where I would like to be in. And now we’ve formulated a team to push forward in creating innovation in our industry. 

Darren: I see that’s something that when you said you’re interested in filming, that makes a lot of sense now because for you, you’ve been doing a good job on social media and then I think your storytelling skill is spot on and something that I wish the industry it’s like it’s pretty captivating. So I have some questions. First, let’s start with something that you know, I’m sure everyone’s asking right is, how has the COVID-19 virus affected Australia markets? And then how have you and other real estate professionals coping with it? 

Prash: Sure. So I’ll start off with talking about how the market has been the last five years. So we’ve been in a downturn since the mining industry boom in 2012, 2013. We’ve seen a downward turn host the mining industry boom. So we’ve had a reduction in our values of property, and in higher supply, so you had a lot of apartments built over the last three years, so you had about 16,000 homes in the market at any given time. Where in a seller’s market, it was eight to 10,000 homes, the last three years has seen a downward trajectory. When COVID hit earlier this year. We obviously had the uncertainty of the market to place, we had a reduction of our weekly transaction. So it’s solved 50% reduction in our weekly transaction from a 600 sales per week to 300 sales per week. However, as UN’s progress, I think one thing that the Australian government did really well is to manage the lockdown. It was a staged lockdown. So in other words, the small businesses were looked after. They created a stimulus with a job keeper scheme which ensured that people of the small businesses could survive and still have a limited number of employees while they sustain the business through the downturn, through the lockdown and also post lockdown when our numbers were managed about four weeks ago, they started a stimulus to invite local businesses to start reopening again and this was also a staged approach that has in turn seen the confidence of purchasers increase. The last two weeks we’ve seen genuine buyers come into the marketplace. tire kickers are out of the market. So great to see that. 

The challenge however, stays the same Darren because it has been the downturn the last five years, plus ensuring that the expectations or the expectations of the sellers of the market price has to match the actual value of what buyers are willing to pay. So that’s still the remaining challenge. However, rental values have been increasing. So earlier in q1 of 2020, your vacancy rates were reduced from 2.7% to about 1.8%, which is great. That tells us that in the coming months rental values will increase in turn, improve and boost the investor market, which will then increase the price. So in a nutshell, while the Covid credit crisis has caused uncertainty, I think in the last four weeks, it has truly showcased that the true buyers are out there. We’ve gone through the downturn. Now we’re looking at where we can take the market forward. I think just before the interview we mentioned about the first home buyer incentive announced just this last weekend, up to about $55,000 is available for first home buyers, if they’re looking to build. So I think the next month should spill a good and positive light for the market overall. 

Darren: That’s great. Um, I think that is something that a lot of real estate markets do. I’ve interviewed a couple experts, and they also said that the government is trying really hard to help out because, you know, the law market was undergoing recessions and uncertainties and stuff like that. So hearing from you about, you know, to understand what’s going down south is like, that’s awesome. And so a bit more from your side, right? So I know that like, you know, you started with the sales side of the real estate industry. How do you get into the real estate media side? 

Prash: Sure. So as my first two years Darren. One of my biggest challenges was credibility. As you know, in the real estate game, it’s all about representing a person’s asset. And in the area that I’m dealing with, I work between your 750 to 1.5 million, and the beautiful character homes. One of the things I realized is that the media often portrayed the negative side of real estate, auprop, obviously, itself. One of the things that I’m truly passionate about, as I mentioned earlier, it’s about film and the power of media, it’s about showcasing the truth of a particular industry. And if I can show that from the point of view of peers, of my peers in the industry, then why not? So I created the real estate times to cut out the bullshit from the marketplace and showcase what is truly happening. And that has grown over the years. I started off becoming a media corporation, forming videos for my properties, and doing quick one minute or two minute videos about lifestyle surrounding properties as well. I think that was a highly important way to show that listening, while property can be a way of expanding your wealth, it’s also a lifestyle possibility. So that’s how the extension came about. Creating The Real Estate Times and I’ve been enjoying it since it’s merging my two passions. 

Darren: That’s good. Yeah, So when I met you, right, I looked into your content. I was like, wow, this is like something that looks like a very high production. But then obviously, I think there are some contents you create which is actually very, very, you know, DIY and a lot of things are very simple. But, I mean, production aside, right? I’m working on this, this, like a setup I do at home. It’s not really glamorous, but I think people just care about the content. And what you’re trying to do is paint a culture because real estate is not just numbers, it is more than that. It’s people interacting with the space and obviously I’m really emotional about this whole sector and so as you, I’m sure, but then you know, we can do hours and hours about it. So since surely that you have experimented with different stories style, like storytelling style and content, which you’re really good at, what type of formats and content do your audience like the most? And why do you think that’s the case?

Prash: I think one of the things that we made a point to do with our content is to summarize our values or what we want to or the message that we want to portray within 60 to 90 seconds. As you know, the social media attention span is fairly short. And if you can get your message across in 60 to 90 seconds, and I think a lot of my clients and my audience has been responding fairly well to that as much as I mentioned, I’m able to speak about it for hours and then as good as it will be.

If I can summarize my content in that 60 seconds then I’ve successfully done so. And the way I do that is a very simple intro outro and have three points of summary of the message so I’ve been doing them for variable things for the last three years now. And it’s really turned my cold prospects into warm ideas that they see me as the way I am on video, that I appear the same in person. And I think that’s where a lot of professionals are unable to come across the authenticity line. Because if you are authentic and if you are genuine, you speak from your heart, and when you speak from your heart, passion flows. And that’s where I believe that the true connection is established across the power of the media. 

Darren: I see. So when I watch your contents, right, in real estate times, you have covered more than just real estate. And obviously, we touched on a little bit just now on culture and everything but what’s a reason behind that when you’re crafting the journeys and series and so on? 

Prash: Sure, to be honest, the last three years and five years in my career has been a growth process that led me growing, to become the person that I am today. And one of the things I’ve always wanted to do instead of preaching something is to share my learnings and that’s exactly what I’m doing. So I’m sharing my experience. Just over the last five years, be it with learning true business be it with the apps that I’m utilizing, be it in my project in artificial intelligence, or with what is happening with my community in real estate, if I can share that with my peers and my clients, then to me that’s an extension of who I am. And if that is what is set across in my business, then I believe you will be the great way of portraying the way I run my business. So again, back to authenticity, right? As much as I would like to preach real estate in any way I can. That’s not what I’m only about, you know, so it’s all about sharing my learnings and be that with exercise with my mental mind and my body, be it with business, in my learnings, or with my community support. I believe it’s connecting all of it to form the person that I am and in turn our end clients should benefit from it too. 

Darren: That’s great. That’s great. I think I want to get to the AI soon because it’s obviously something I want to ask you more about. It’s something I’m still learning. And I do want to ask some questions later on about how everything ties in together. So before that, right, because like we both know the real estate experts, KOLs, professionals any like jargon to use to classify that uses a lot of social media to present their information. And then in your point of view or something that you are really close with, how has it changed? You know, like during the year and how does your approach change, according to those platforms that evolve through time? 

Prash: Sure. Sure. And I think that’s been the biggest issue with social media that has been that many landscapes, that many platforms have come in the last five years, that we find it hard to pick one and that is my advice to all professionals choose one that you’re comfortable with. And for me, it’s Instagram and Facebook. So Instagram, I’m big on as you know, Darren, I love my Sunday, use. Simple. It’s about just making sure that your message goes across. So to be honest with you that has been one that I took onto myself. The idea is consistency, right? If you don’t think you can maintain consistency, then only pick one that you’re comfortable with and go ahead with that. So I believe it’s where your audience lies. If you think that LinkedIn is the place for you, for professionals, then sustain your audience on LinkedIn. If you think Instagram is the one, then go ahead with that. But I take my cues from Gary Vaynerchuk. And one of the things that he said is to create a video pillar content. If you have one pillar content, for example, a two minute video, which can be put onto YouTube and can then be put on Facebook, you can take snippets of it, like 30 seconds snippet, 60 seconds snippets you can put onto your LinkedIn and Instagram. So it’s understanding your flow and how the platforms can be affected utilizing one media content.

Darren: I mean, if Gary V says so you got to go with it because he’s the one who is— it’s true. I mean, it’s good. It seems like we have the same kind of people we listen to and learn from and everything. So when I wrapped this whole interview with you, in my head there were so many questions because I think you are really diverse. Not only that, you know you’re a good storyteller, but it seems like it has been since early on you have that ready, you’re, you know, doing the sell side helping clients you know, connecting different dots together, then you got the property technology, so I was very complex because I’m working on that too. It’s not easy, you know, it’s very foreign. And at the same time it’s like you coming together. So being at the forefront in real estate you know, I call it a new age of the Real Estate’s sector. How do you see the future of real estate media, and how would technology like AI, benefit the whole sector? 

Prash: Sure. I think I see it from a quadrant point of view Darren. The idea is simple. We want to benefit our end clients. 

In this scenario there are purchases and there are sellers, I’d be managing an asset that is backed by a real world asset. Ideas property is the future of where you would see a growing wealth. My media is about the front of the property. The technology is about the systems and my sales is the transactional element to it. So that’s how all three are connected. The future of media to answer your question, I would see this as what we mentioned earlier, social media itself, because attention for one, it’s growing shorter by the years and everything is in our hands, you know, the platform is in our you know, our mobile phones, then that is where we should be gravitating towards value, value chain providers such as your social media, so videos would be your best way forward. The future of media I see it is in social media itself, and that’s what we’ve been focusing on. With technology, the system comes into where you predict real estate will take forward. So I would say anything that can benefit our end clients, anything that can go into automation and outsourcing. That’s where we put our focus in. Right. And that’s how our machine learning comes into play. So with technology, with AI, the idea is to ensure ease and accessibility for our end client. 

Darren: That’s great. I think I might have to steal some lines from you because it’s something that I have a hard time telling people what’s going on. 

Prash: The core is all three. They are always a benefit of our end client. It’s a long game for us right Darren? We always got the properties for a one year, two year thing, and if you put it into perspective of a ten year plan, then everything should fall into place. 

Darren: Hopefully that’s something that— and obviously as founders we are. We think that way every day. But you know, it’s a hard, hard, hard journey but before like so, because there’s some questions that you know, they’re in talking to you and I want to know what your point of view is for investors utilizing social media to also learn about, you know, investing, how the property investor had better informed decisions, who they can trust and everything. But before everything, right, it’s something that I have to ask you because when I met you, you talked about Rexy, the AI, Rexy AI, and before everything comes in, I want to ask you that question, because it seems like something I would be really curious about. So how does everything lead to Rexy AI? And would you maybe explain more about what it does, and what the vision is for the whole project? 

Prash: Absolutely. So I’ll start off with what Rexy is. The word Rexy stands for real estate. So the r-e real estate DNA, the x-y is the DNA in real estate and the idea is going back to basics about collaboration. See, I believe that when it comes to purchasing a property, there are many aspects to the entire transaction the A to Z of the buying process, generally a salesman person falls into the place of representing the element of the asset only. Then you have yourself an agent, you have your financers, you have the trades that are involved. The idea of Rexy is that we are a community of agents, brokers and trades powered by the unlimited power of artificial intelligence. Now, where the AI comes into place is with regards to the data that we are collecting. On a basic transaction, we understand that a purchaser purchases a home and potentially will resell it in the next five to seven years. That’s the average in Australia. Understanding the journey firstly, which in turn tells us about their buying behavior should help us then predict where they will be in the five to seven years. So the goal of our community is to be able to serve them throughout the journey, not just being a pill agent, but being a really an agent that focuses on relationships. That’s how Rexy AI was formed initially; our vision was to have that in place. But the essence of the community is in collaboration, which is where I see the future of AI Darren. 

Now one of the things that we believe is that AI is currently being treated as the space race back in the day, countries across the world are competing on who can form the best AI. One of the best solutions to that is collaboration. A quick example on what’s happening with Covid currently, as we know, vaccines are being created by about 16 to 18 countries at the moment, right that are pressing forward in creating the vaccine, how they’re doing it is by collaborating on a resource or on the knowledge that they gained. So as soon as something is gained in one country that is shared across the other nations that are creating it as well. That’s where I see the future of it. So besides being a competing industry, as real estate generally is known for, with automation, and with the future of computing, collaboration needs to be the way forward.

That’s where I truly stand.  That’s the essence of what we’re trying to create. And where that falls into place, once again, is with regards to delivering value for end clients. My goal, be able to collaborate with the peers in my industry, not competing for the well and benefit of our end client. So right now, it’s all about collecting data and understanding the process. Without data, there is no machine learning. And machine learning, as we know, falls in two places: that’s robotics and that’s prediction analysis. Our system is all about predictive analysis, and how we can then predict the future of our transactions.

Darren: I see. That’s a really ambitious vision you have and at the same time too there’s so many platform popping out like, this morning I saw like two platforms raise money coming into Hong Kong, you know, I’m in Hong Kong, and they’re just like, just so many different platform is seems like you know, its going to be I wouldn’t say a battle, it’s more like a lot of people are going into space and excited about it. So in your point of view, too, right? When there’s so many different options like real estate platforms like Australia, I think there are a bunch of them. How would you think that the future of real estate platform or the whole sector is going to become? 

Prash: Yes, I think what you are creating Darren with Denzity is an amazing example. And so to answer your question, because it’s about a collective of people who are experts in their industry, number one, experience in the industry and the passion to help that’s key, right? Because I believe that’s where the future is because you can enter the industry and have a vision or have a goal of creating multiple streams of revenue, it’s highly possible. But if your vision lies in helping the future of the industry, then that’s where I believe the strength lies in so in a place where our public or our end clients can come to to find people who are experts number one, providing true value number two, and number three, have a heart of collaboration that should be the way forward. That’s who I would personally trust, right at the end of the day if I see you in a platform and you’re there sharing the information for the benefit of all, then I believe that you are not out there to look after yourself. And in the future that’s what will exactly separate the the human touch, and the computational elements. As you and I both know, every industry is going to change with regards to automation. So anyone clicking buttons, more than picking up the phone. So our goal is to become the the forefront number one of that transaction, and number two to become the trusted advisor. So a platform that has all of that combined, (i.e, Denzity) should be a future.

Darren: That’s flattering. Very flattering. If i want to steal some lines in the future, if i need to raise some money next time, I’m going to steal some lines from this and be like hey “source from this interview.”  So, no, thank you. I’m really flattered. Thank you, I really hope something that like we’re both working on, or something that even Personally, I really want to thank you because we both at least we coherent each other, because that’s what we believe in, you know, it’s to help the industry. So something that the audience obviously might be interested in learning about, you know, real estate, digitization, their property tag or AI and everything, and then so some audience might be investors. So something that I’m really curious to, in your point of view, which you have been around the social media space long enough and the media space, how can investors be careful or kind of be aware when they have consumed these kind of real estate media. I mean, one more thing to add, right is that you know, media is great. However, there are bound to have bad players, bound to have people that are not meant to be, you know, good hearted. So I want to know your point of view on that as something that I, even for myself am curious about. 

Prash: Yes, well, I think the first thing is that you’re right. There is a lot of news out there that is untrimmed. That’s how I would say it. That is, watching the news first thing in the morning, right, our first thing to do is to trim out the fat, cut out the negativity and try to understand what’s happening in the world. I think every investor that’s out there should understand the source of the news that they are reading. That’s number one. And knowing that not every news outlet is out there to just spread the right and the true news. Everyone has an agenda behind them. So knowing where I guess, who owns this media corporation and what agendas they’re running the corporation for, is highly important. I mentioned earlier the reason why I started in Real Estate Times is to cut out the bullshit I mean that true and well. Knowing who’s running it, what they stand for, their principles, and how they’re delivering their news is very, very important. So I say that to all of my investors, all of my clients, right, read the article is fair and fine but know the source, understand the information on where it’s coming from and always get a second opinion. So that will be my best recommendation. I say that to my friends and family. So I would say that to my clients as well.

Darren: Mm hmm. Yeah. That’s summarized really well, because it’s something that is a big discussion in the industry. And I feel that, you know, like not to make the older generation not a good player, it’s just because back in the day, there aren’t many ways to understand what’s going on. And then in Hong Kong, for example, there are a lot of these kind of scams or mistakes people make and it turns and make the whole industry I said before already on this video, they make them sound like a very bad industry, and so on. So it’s something that is very good to hear from you because sometimes when I tell this concept to people, everyone’s like we’re talking about the media sector in real estate media sector is very efficient. You know, everything I was like no, it’s not. You have no idea how much things there are that no one knows about, or things as missing. And you can’t just take an article and say, “Oh, this is exactly what I need to do. x-y-z.” So, it’s something that like, I think that’s a very good way to end this whole interview. And but before you go, what kind of takeaway, would you like the audience to have this video?

Prash: Sure. Well, one thing I would say is that at the end of the day, always look at where the future lies, understand future growth. Look at the next five to seven years be it if you’re investing in real estate, be it if you’re looking at the technology of real estate as well and work your way backwards, find your comfort zone in that line, in that industry. And reach out to experts i.e., yourself Darren because at the end of the day, we are here to help. You know if you are building something again, I’ve known you, since I met you in Hong Kong, the passion is that genuinely if that genuincy lies in your soul, then that will be part of your principles and your business too. So that’s my ultimate takeaway. Read the person behind the camera, make sure you know the principles and you will know who you want to work with. Also be transparent. You and I both know where the future of blockchain is taking us. There will be everything in there. So with the advent of AI, IoT and blockchain, I think there’ll be a lot less falsity in the media. People will be peer reviewed, and where the technology takes us, it can only be better as long as the right people are leading it.

Darren: Yeah, I think that’s a great way to let the audience understand how it’s going to be in the future and stuff like that. And I feel like we can talk about this for another like three, four hours. And obviously for us, we do plan to— if this whole insight series is good, people like it, we’d want to do something more specific. It can be property tech, it can be media itself, something more specific. So as an interim, right, if the audience want to know more about you or want to know more about your work, what are a couple of ways that you suggest them to reach out to you.

Prash: Brilliant, well, you can do it in three forms. Number one, please head on to the website. So that’s a realestate.com.au. Also with my Instagram @therealestatetimesTV. Also, you can reach out to me on LinkedIn, my name Prash Nayar, more than happy to help you in any way. Again, we are focused in Western Australia, but we’ve got our agents across Australia as well. So the idea is that any part in our country you like to invest in, we’re here to help and you can reach out to us in all three forms.

Darren: That’s great, I obviously I’ll include everything in the show notes in this whole video description. And I just want to say thanks for your time, and this has actually been a blast and it’s something that I really want to talk to you more about in the future.

Prash: I look forward to our next chat Darren. Thanks for having me on.

Darren: Thanks. Thanks for coming in and then talk to you next time. Thank you.

Prash: Sounds good. Take care, my friend.

Darren: You too. Bye.

Darren Wong:嘿,Prash。嘿,最近怎麼樣?

Prash Nayar: 哦,Darren ,你好嗎?

Darren :很好。很好。非常感謝您加入我們,我知道我們已經嘗試安排了一段時間。然後我想我上次見到你是在一年前在香港吧?

Prash:在7月。正確,朋友。對我們來說,那是一次好旅程。我們去了那兒,很高興認識你和你的團隊。

Darren :是的,就像絕對的快樂。我記得那那節日是關於房地產技術的熱鬧之夜。Denzity 和 Asia PropTech 支撐技術是我們共同共同主辦的,這很有趣,因為對於你背景,你不僅來自房地產,傳統專業人士,而且實際上你曾經踏入道具技術領域。因此,我想與你更多地交流,並探索更多發生的事情。

Prash:很漂亮,讓我們一起吧Darren 。

Darren :是的。因此,對於想更多地了解你的聽眾。你簡要介紹一下你是誰以及做什麼。

Prash:絕對可以。我來自馬來西亞,過去十年來我一直在西澳洲的珀斯。在過去的五年中,我一直從事房地產。所以我集注是房地產投資。我幫客戶增加財富,買賣房地產。我的激情之一是兩部分。一個是電影,我非常喜歡電影,我從12歲起就開始寫作。那就是我的媒體進入的地方。另一部分是你提到的房地產技術。我認為進入房地產領域,是其中之一我們要做的事情總是看我們的長遠願景,對吧?所以有五到十年的計劃,知道技術的發展方向是我想要的方向。現在,我們已經組建了一個團隊來推動在我們行業的創新中不斷前進。

Darren:我看到的是,當你說你對拍攝感興趣時,因為對於你來說,你一直在做在社交媒體上做得很好,然後我認為你的講故事技巧很到位,我希望整個行業都能夠更加吸引。所以我有一些問題。首先,讓我們從你知道的事情開始,我確定每個人都在問正確的是,COVID-19病毒如何是否影響了澳洲市場?然後你和其他房地產專業人士如何應對呢?

Prash:好的。因此,我將首先討論過去五年的市場情況。因此,自2012年,2013年採礦業繁榮以來,我們一直處在低迷時期。因此,我們的房地產價值有所下降,供應增加了,因此您在過去三年中建造了許多公寓,因此在任何給定時間,您在市場上都有大約16,000套房屋。在賣方市場上,那裡有八到一萬套房屋,最近三年呈下降趨勢。當今年年初COVID出現時。我們顯然有不確定的市場位置,每週交易減少了。因此,它解決了我們每週交易量減少了50%的問題,從每週600筆交易減少到每週300筆交易。但是,隨著聯合國的進步,我認為澳大利亞政府確實做得很好的一件事就是管理封鎖。這是一個分階段的鎖定。因此,換句話說,小企業得到了照顧。他們刺激了一個與工作人員見面的計劃,該計劃確保一個人或小型企業可以生存,並且仍然有數量有限的員工,而他們可以在經濟不景氣,封鎖期間維持業務,並且在人數減少時也可以進行封鎖在大約四個星期前進行了管理,他們開始採取刺激措施,邀請當地企業重新開始營業,這也是一種分階段的做法,反過來又使購買者的信心增強了。在過去的兩個星期中,我們已經看到真正的買家進入了市場。輪胎噴射器已經淘汰了。很高興看到這一點。

但是,挑戰仍然是Darren,因為最近五年一直處於低迷狀態,另外還要確保賣方對市場價格的期望或期望必須與買方願意支付的實際價值相匹配。因此,這仍然是挑戰。但是,租金價值一直在增長。因此,在2020年第一季度的早些時候,您的空缺率從2.7%降低到了約1.8%,這非常好。這告訴我們,在未來幾個月中,租金價值將反過來增加,改善並促進投資者市場,從而使價格上漲。簡而言之,儘管Covid信貸危機造成了不確定性,但我認為在過去的四個星期中,這確實表明了真正的買家已經存在。我們度過了低迷時期。現在,我們正在尋找可以推動市場前進的地方。我認為就在我們上週末剛剛提到的有關首次購房者激勵的採訪之前,如果首次購房者打算建造,則可獲得約55,000美元的資金。因此,我認為下個月應該為整個市場帶來良好和積極的影響。

Darren :太好了。嗯,我認為很多房地產市場都在這樣做。我已經採訪了幾位專家,他們還說,政府真的在盡力提供幫助,因為,您知道,法律市場正在經歷衰退,不確定性之類的事情。因此,聽到您的來信,以了解南部發生的事情真是太棒了。還有更多從您身邊對吧?所以我知道,就像您知道的那樣,您是從房地產行業的銷售方開始的。您如何進入房地產媒體領域?

Prash:好的。因此,作為我的前兩年,Darren 。我最大的挑戰之一是信譽。如您所知,在房地產遊戲中,這全都代表一個人的資產。在我正在處理的領域中,我在您的750到150萬之間工作,並擁有漂亮的人物住宅。我意識到的一件事是,媒體經常刻畫房地產的負面影響,顯然是歌劇本身。正如我前面提到的,我真正熱衷的事情之一是電影和媒體的力量,這是展示特定行業的真相。如果我能從同行,行業同行的角度證明這一點,那為什麼不呢?因此,我創建了房地產時間,以消除市場上的廢話,並展示真正發生的事情。多年來,這種情況一直在增長。我開始成為一家媒體公司,為我的物業製作視頻,并快速製作一分鐘或兩分鐘的有關生活方式周圍物業的視頻。我認為,這是表明傾聽的一種非常重要的方法節目,傾聽雖然財產可以增加你的財富,但它也是一種生活方式。這就是擴展的產生方式。創建房地產時間,因為它融合了我的兩種激情,所以我一直很享受。

Darren :很好。是的,所以當我遇見你時,對,我調查了你的內容。哇,我覺得素質很高。但是顯然,我認為你制造的某些內容實際上是非常非常非常了解,DIY和很多事情都非常簡單。但是,我的意思是,除了制造之外,對嗎?我正在為此進行工作,就像我在家中所做的設置一樣。不是完善,但是我認為人們只是在乎內容。你想要做的是描繪一種文化,因為房地產不僅是數字,它是是人們與空間互動,很顯然,我對整個領域都非常感動,所以,我敢肯定,但是你知道我們可以花很多時間。因此,既然可以肯定你嘗試了不同的故事風格,例如講故事的風格和你真正擅長的內容是你的受眾最喜歡哪種類型的格式和內容?你為什麼會這樣呢?

Prash:我認為我們要針對我們的內容做的一件事情是在60到90秒內總結我們的價值觀或我們想要的內容或我們想要描繪的信息。如您所知,社交媒體的關注範圍很短。而且,如果您能在60到90秒鐘內傳達您的信息,並且我想我的許多客戶和聽眾對我所說的那樣一直都做出了很好的回應,那麼我可以講幾個小時然後會盡可能的好。

如果我可以在60秒內總結自己的內容,那麼我已經成功做到了。我的做法是非常簡單的介紹,有三點消息摘要,所以最近三年來我一直在做可變的事情。真的把沒有興趣的觀眾

變成了熱情的觀眾他們將我視為我在視頻上的樣子,我本人也一樣。我認為那是很多專業人士無法來的地方跨越真實性線。因為如果你是真實的,如果你是真實的,那麼你發自內心地說話,而當你發自內心地說話時,激情就在流動。那就是我認為真正的地方建立跨媒體力量的連接。

Darren :我明白了。因此,當我觀看你的內容時,在Real Estate Times,你所涉及的不只是房地產。顯然,我們剛才談到了文化和所有方面,但是當你精心製作旅程和系列等等?

Prash:確實,老實說,我職業生涯的最後三年和五年是一個成長過程,導致我成長,成為我​​今天的人。我一直想做的而不是傳教的一件事就是分享我的經驗,而這正是我在做的事情。所以我分享我的經驗。在過去的五年中,無論是通過學習真正的業務,還是通過我正在使用的應用程序,或者是在我的人工智能 項目中,還是正在發生的事情,我的房地產社區,如果我可以與朋友和客戶分享這一點,那麼對我來說,這就是我的身份的延伸。如果這是我業務中遇到的問題,那麼我相信你將是描繪我經營業務的絕佳方式。再說一次,回到真實性吧?我想傳講房地產我會盡一切可能。你知道,這不只是我的目的,而是分享我的學習知識,並通過鍛煉頭腦和我的心身,無論是經商,學習或社區支持。我相信它將所有事物聯繫在一起,形成一個我自己的人我們的最終客戶也應從中受益。

Darren :太好了。那很棒。我想我想盡快進入AI,因為這顯然是我想向您詢問的更多信息。這是我還在學習的東西。我確實想稍後再問一些有關一切如何联系在一起的問題。所以在那之前,對,因為就像我們倆都知道房地產專家,網路達人,專業人士,例如任何行話都可以用來分類的人,這些人使用大量的社交媒體來展示他們的信息。然後,從你的觀點或你真正接近的觀點來看,它是如何變化的?根據這些平台,你知道,例如在一年中以及你的方法如何變化隨著時間的推移而發展?

Prash:好的。當然。而且我認為,這是社交媒體面臨的最大問題,因為過去五年來出現了許多情況,出現了許多平台,我們發現很難選擇一個,這是我對所有專業人員的建議,請選擇一個重新適應。對我來說,它是Instagram和Facebook。所以Instagram,正如您所知,我很忙,Darren,使用。簡單。只是要確保你的消息能夠通過。所以要對你誠摯,這是我對自己的尊重。這個想法是一致性,對嗎?如果你認為自己無法保持一致性,那就只選一個對此感到滿意並繼續進行。所以我相信這是你的聽眾所在。如果你認為LinkedIn是適合你,專業人士的地方,那麼在LinkedIn上吸引觀眾。如果你認為Instagram是其中一個,那就繼續吧。但是,我從Gary Vaynerchu 那裡得到了提示。他說的一件事是創建視頻支柱內容。如果你有一個主要內容,例如兩分鐘的視頻,可以放到YouTube上,然後放到Facebook上,則可以它的摘要,例如30秒摘要,60秒摘要,你可以將其放入LinkedIn和Instagram。因此,它了解你的流程以及利用一種對你內容有影響力的平台。

Darren:如果Gary Vaynerchuk這樣說,那麼你就必須堅持下去,因為他是那個人的強項. 是的。我的意思是很好。似乎我們有和我們一樣聆聽和學習的那種人。所以什麼時候我把整個採訪和你一起包裹了,我有很多問題,因為我認為你真的很多元化。不僅如此,你還知道自己是一位出色的講故事的人,但似乎從一開始就已經做好了準備,你正在做賣方幫助你認識的客戶,將不同的點連接在一起,然後你就獲得了財產與技術,所以很複雜,因為我也在努力。你知道,這很不容易,很陌生。你在房地產領域的最前沿,我稱這為房地產行業的新時代。你如何看待房地產媒體的未來,技術如何 人工智能,使整個行業受益嗎?

Prash:好的。我認為我是從象限的角度看待Darren 的。這個想法很簡單。我們希望使我們的最終客戶受益。

在這種情況下,既有購買又有賣方,IBM管理由現實世界資產支持的資產。 Ideas財產是財富增長的未來。我的媒體是關於酒店的前台。技術是關於系統的,而我的銷售是它的交易要素。這就是所有三個連接的方式。媒體回答您的問題的未來,我認為這就是我們前面提到的社交媒體本身,因為人們對此的關注度逐年降低,而且一切都掌握在我們手中,您知道,平台就在我們手中知道,我們的手機,那麼這就是我們應該吸引價值,價值鏈提供商(例如您的社交媒體)的地方,因此視頻將是您前進的最佳方式。我認為媒體的未來在於社交媒體本身,而這正是我們一直關注的重點。有了技術,該系統就可以進入您預測房地產將發展的位置。因此,我想說的是對我們的最終客戶有利的任何內容,以及可以進行自動化和外包的所有內容。那就是我們關注的重點。對。這就是我們的機器學習發揮作用的方式。因此,借助技術和人工智能,我們的想法是確保我們的最終客戶輕鬆自如。

Darren :太好了。我認為我可能不得不從您那裡偷走一些電話,因為我很難告訴別人發生了什麼事。

Prash:核核心是這三個。始終是我們最終客戶的利益。對我們來說這是一場漫長的比賽,對吧,Darren ?我們總是得到房。一年,兩年的事情,如果把它放在十年計劃的角度,那麼一切都應該落實到位。

Darren :希望那是一件事情-顯然我們是創始人。我們每天都這樣想。但您知道,這是一段艱辛,艱辛的旅程,但在此之前,是因為您知道一些問題,他們在與您交談,我想知道您對利用社交媒體進行投資的投資者的看法了解有關投資的信息,了解適當的人如何做出更明智的決定,他們可以信任的人以及一切。但是在一切都對之前,我必須要問你一件事,因為當我遇到你時,你談到了Rexy,人工智能,Rexy AI,在一切出現之前,我想問你這個問題,因為我似乎有點我真的很好奇。那麼,一切如何導致Rexy AI?您可能會進一步解釋它的作用以及整個項目的願景嗎?

Prash:絕對。所以我將從雷克西開始。 Rexy這個詞代表房地產。因此,r-e房地產的DNA,x-y是房地產的DNA,其思想可以追溯到有關協作的基礎知識。看到,我相信,在購買房地產時,整個交易在購買過程中有很多方面,從購買過程的A到Z,通常是推銷員落入僅代表資產要素的位置。這樣,您便有了自己的代理人,財務人員,所涉及的行業。 Rexy的想法是我們是由無限的人工智能力量驅動的代理商,經紀人和交易社區。現在,有關AI的地方就是我們正在收集的數據。在基本交易中,我們了解到購買者購買了房屋,並有可能在未來五到七年內將其轉售。那是澳大利亞的平均值。首先了解旅程,這反過來告訴我們他們的購買行為,應該可以幫助我們預測他們在五到七年內的處境。因此,我們社區的目標是能夠在整個旅程中為他們提供服務,而不僅僅是一名地產代理,但實際上是一名專注於人際關係的地產代理商。這就是Rexy AI最初的形成方式;我們的願景是擁有就位。但是社區的本質是協作,這是我看到AI的未來的地方,Darren。現在,我們相信的一件事是,如今,人工智能已被視為太空競賽,世界各地的國家都在爭奪誰可以構成最好的人工智能。最好的解決方案之一就是協作。我們知道,目前大約有16至18個國家/地區正在製作Covid疫苗,這是一個快速的例子,正推動著疫苗的研發,他們正在通過資源的合作來實現這一目標或基於他們獲得的知識。因此,只要在一個國家中獲得某種東西,並且在創建它的其他國家之間共享它,就可以了。那是我看到它的未來的地方。因此,除了成為一個競爭性行業之外,正如房地產通常以自動化,計算機的未來而聞名,協作是前進的道路。

那就是我真正的立場。那就是我們試圖創造的本質。最終,這是為最終客戶創造價值的地方。我的目標是,能夠與行業內的同行合作,而不是為了最終客戶的利益而競爭。因此,現在,這一切都與收集數據和了解流程有關。沒有數據,就沒有機器學習。眾所周知,機器學習分為兩個地方:機器人技術和預測分析。我們的系統全都涉及預測分析,以及我們如何才能預測交易的未來。

Darren :我明白了。那是一個非常雄心勃勃的願景,同時也有很多平台如雨後春筍般冒出來,今天早上我看到有兩個平台在籌集資金進入香港,你知道,我在香港,而且就像,有這麼多不同的平台似乎就像你知道的我不會說一場戰鬥,這更像是很多人進入這市場並為此感到興奮。因此,從你的角度來看,對嗎?當有太多不同的選擇,例如房地產像澳洲這樣的平台,我想有很多。你如何看待房地產平台或整個行業的未來?

Prash:是的,我認為你正在創建他們的Denzity是一個了不起的例子。因此,回答你的問題,因為這是關於該行業的專家,第一,該行業的經驗以及提供幫助的熱情是關鍵,對吧?因為我相信那是未來,因為你可以進入該行業並有遠見或有創造多個收入來源的目標,這很有可能。但是如果你的視野在於幫助行業的未來,那就是我所認為的優勢所在,在這個地方,我們的公眾或我們的最終客戶可以找到專家,他們是第一,提供真正價值的第二,第三,具有合作精神,應該是前進的道路。那就是我個人所信任的人,直到一天結束時,如果我在一個平台上看到你,並且你在那里共享信息,從而為那麼,我相信你並不在意自己。在未來,這將完全分離人的觸感和計算元素。就像你們我都知道的那樣,每個行業都將在自動化方面發生變化。因此,任何人都可以單擊按鈕,而不是拿起電話。因此,我們的目標是成為該交易的第一名,並成為值得信賴的顧問。因此,一個包含所有組合(即 Denzity )的平台應該是未來。

Darren :那很討人喜歡。很受寵若驚。如果將來我想竊取一些台詞,如果下次需要籌集資金,我將從中竊取一些台詞,就像嘿“這次採訪的消息來源”。謝謝。很客氣。謝謝,我真的希望像我們雙方都在努力,甚至希望就個人而言,我真的要感謝你,因為我們至少彼此團結一致,因為這就是我們的信念,你知道,這就是幫助行業。因此,很明顯,聽眾可能會對了解房地產,數字化,他們的財產標籤或AI以及其他所有東西感興趣,因此,某些聽眾可能就是投資者。因此,從您的角度來看,我真的很想知道您已經在社交媒體領域和媒體領域呆了足夠長的時間了,投資者在消費了這類真實資產後又該如何謹慎或意識到?房地產媒體。我的意思是,還要補充一件事,對了,您知道媒體很棒。但是,注定會有壞人,注定會有一些本不該成為好人的人。因此,我想知道您對此觀點的看法,即使我自己對此也感到好奇。

Prash:是的,我想第一件事就是你是對的。有很多新聞沒有刪減。我就是這樣說的。就是說,早上看新聞是第一件事,對,我們要做的第一件事是使用脂肪來減少脂肪,消除負面影響,並試圖了解世界上正在發生的事情。我認為所有在那裡的投資者都應該了解他們正在閱讀的新聞的來源。那是第一。而且知道並非每個新聞媒體都可以傳播正確和真實的新聞。每個人都有一個議程。因此,了解我猜該在哪裡,誰擁有這家媒體公司以及他們為公司運營的議程非常重要。我之前提到過我之所以進入房地產時代的原因是為了消除廢話,我的意思是正確的。了解誰在運行它,他們代表什麼,他們的原則以及他們如何傳遞新聞是非常非常重要的。因此,我說,對所有投資者而言,對我所有的客戶來說,沒錯,閱讀這篇文章是公平而良好的,但要了解其出處,了解其來歷,並總是會提出第二意見。所以這將是我最好的建議。我對我的朋友和家人說。所以我也要對我的客戶說。

Darren :嗯。是的總結得非常好,因為這是業界討論的重點。而且我想,您知道,不想讓老一代人成為一名好球員,這只是因為回到過去,沒有太多方法可以了解正在發生的事情。然後在香港,例如,人們犯下了許多這類騙局或錯誤,然後又使整個行業變成了我之前在視頻中所說的整個行業,它們使它們聽起來像是一個非常糟糕的行業,等等。上。因此,很高興收到您的來信,因為有時當我將這一概念告訴人們時,每個人都像我們在談論房地產行業中的媒體部門一樣,效率很高。你知道嗎,我當時的一切都不是,不是。您不知道有多少人不知道或缺少什麼。而且,您不能只聽一篇文章說:“哦,這正是我要做的。x-y-z。”因此,我認為這是結束整個採訪的一種很好的方法。但是,在您出發之前,您想讓觀眾欣賞這部影片嗎?

Prash:好的。好吧,我要說的一件事是,歸根結底,要始終看待未來,了解未來的增長。如果您正在投資房地產,那麼請看接下來的五到七年,如果您也正在研究房地產技術並往回走,那就在那條線中找到自己的舒適區吧行業。並與專家(即您自己的Darren )聯繫,因為最終,我們將在這里為您提供幫助。自從我在香港認識您以來,您就知道您是否正在重新構建自己的東西。我的熱情是,真誠地掌握這種才智,這將成為您的原則和業務的一部分。這就是我的終極收穫。閱讀相機背後的人員,確保您了解原理,並且知道要與誰合作。也要透明。您和我都知道區塊鏈的未來帶給我們什麼。那裡將有一切。因此,隨著人工智能,物聯網和區塊鏈技術的出現,我認為媒體中的虛假行為將大大減少。人們將受到同行的評審,而技術帶給我們的地方,只有合適的人領導它,它才能變得更好。

Darren :是的,我認為這是讓聽眾了解未來情況以及諸如此類的好方法。我覺得我們可以再談論三個,四個小時。顯然,對於我們來說,我們確實計劃-如果整個見解系列都不錯,人們喜歡它,我們希望做一些更具體的事情。它可以是房地產技術,也可以是媒體本身,更具體一些。因此,作為過渡,正確的是,如果聽眾想了解更多關於您的信息或想要了解更多關於您的作品的信息,那麼您建議他們通過哪些方式與他們聯繫。

Prash:很棒,可以用三種形式來做到。第一,請訪問網站。因此,這是一個realestate.com.au。還要與我的Instagram @therealestatetimesTV。另外,您可以在LinkedIn上與我聯繫,我叫Prash Nayar,非常樂意以任何方式為您提供幫助。同樣,我們專注於西澳大利亞州,但我們在澳大利亞也有代理商。因此,我們的想法是,您想在我們國家的任何部分進行投資,我們隨時為您提供幫助,您可以通過這三種形式與我們聯繫。

Darren :太好了,很明顯,我會在整個視頻說明中將所有內容都包括在表演說明中。我只想對您的寶貴時間表示感謝,這實際上是一個爆炸,我真的很想在以後與您進一步談談。

Prash:期待我們的下一次聊天Darren。謝謝

Darren :謝謝。感謝您的加入,下次再與您聯繫。謝謝。

Prash:聽起來不錯。照顧我的朋友。

Darren :你也是。再見

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Market Updates 未分類

Denzity: The Future of PropTech

Future of PropTech Blog Post Cover Photo
As an uprising star in the real estate industry, Denzity is going to shape the future of real estate through the rise of PropTech adoption.

When it comes to sharing real estate insights, we’d imagine a bunch of ultra-rich people exchanging insider information over cigars and cognac, keeping secrets to themselves. Well, not anymore. Denzity is going to shape the future of real estate through the rise of PropTech adoption.

Denzity is a global real estate community that enables you finding insights for your real estate exploration. It helps to open up the real estate sector by improving accessibility, increasing transparency, and breaking all the myths and misunderstanding. To put it simply without the jargon, with Denzity, it is easier than ever for investors to find reliable information about the global real estate market, get in touch directly with real estate experts and communicate with the real estate community.

We here at Denzity understand that real estate equity investment is a serious matter. Yet, it can be very time-consuming and honestly, exhausting, for investors to look for a trustworthy real estate expert, then find the one that is the best match, then study the information provided by that one single person, then find another expert just in case and repeat the above steps. We get it. That’s when Denzity comes in handy. As an online directory with a collection of insights, including global real estate experts, investors can find professional advices in minutes while sitting comfortably at home.

Not only does it save time and effort while researching real estate investment, but Denzity is also a good starting point for investors to find reliable information online. Sometimes, if you want to invest in overseas real estate, you may not know where to look precisely. Of course, some large-scale real estate agencies in Hong Kong provide relevant information, yet with such a limited amount of choices and sources of information, do you want to invest in such uncertainties with your hard-earned money? We don’t think so. That’s why Denzity is operated as an independent third-party platform to ensure investors get fair and transparent information about the projects they are going to invest in.

Are you intrigued yet? Let’s visualize this.

Imagine you’re new to overseas real estate investment, and you want to get started by, let’s say, investing in Vietnam real estate. What will you do?

Maybe at first, you will try Googling, but there is so much information, and it’s so hard to tell which ones are fake. Frustrated, you try to reach out to some of your acquaintances working in this field. Yet, they said they’re not familiar with the Vietnam real estate market, and maybe they can refer you to one of their colleagues. Since you’re still thinking about it, you don’t want to talk to someone who is too “sell-y” at this stage, so you went back to Google, trying to look at some foreign agencies, but you’re not sure if the tax system, the investment procedures and the local government regulations are the same as Hong Kong. That’s why you want to give up and try again tomorrow. And you never really pick that issue up again.

Sounds familiar? The finance world can be frustrating. Now imagine this.

Imagine you’re new to overseas real estate investment, and you want to get started. You go to Denzity. You go to its directory. Check the boxes to filter out irrelevant results. Ta-da, you got a list of real estate experts and agencies with a standardized profile. Besides basic information like company name, headquarter address and company size, you can also look at insights shared by experts and FAQs from other users. Within 30 minutes, you can have some basic knowledge about the market you find interesting and learn about the answers to common questions about that particular market. You stretch your arms and think to yourself; technology does make life easier.

If you’re still feeling unsure or confused, no worries, reach out to us anytime at  https://www.denzity.io.

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Market Updates 未分類

Building Cities with Ivan Ko | Denzity Insights

Building Cities with Ivan Ko | Denzity Insights

Please enjoy this transcript of Building Cities with Ivan Ko, Chairman of RECAS.

Email: ivanko@recas-group.com

LinkedIn: https://www.linkedin.com/in/ivan-ko-497b3938

Welcome to our very first Denzity Insights episode!

One of the key skills you need to have when it comes to real estate investing is to learn how to envision how a city develops over time. We are kickstarting the series with Ivan Ko, Chairman of RECAS. I had met him at a PropTech event in Hong Kong a few years ago. Since then, Ivan has been an advisor to me and has helped me mould what Denzity is today. In this episode, he describes how a real estate developer needs to do on a daily basis, how the audience can understand what it is like to be a real estate developer and why we need more real estate experts.

As it can be difficult to catch some minor errors, transcripts may contain a few typos or inaccuracies.

This might be painfully obvious – Please note the following legal conditions:

Denzity owns the copyright in and to all content in and transcripts of Denzity’s video programs and publications (collectively referred to as “Denzity Materials”), with all rights reserved and its right of publicity.

You are welcome to share the below transcript (up to 500 words but not more) in media articles (e.g., The South China Morning Post, Bloomberg, New York Times), on your website, in a non-commercial article or blog post (e.g., Medium and WordPress), and/or on a personal social media account for non-commercial purposes, provided that you include attribution to “Denzity” and link back to the denzity.io/blog URL. For the sake of clarity, media outlets with advertising models are permitted to use excerpts from the transcript per the above.

No one is authorized to copy any portion of the Denzity Materials or use Denzity’s name, image or likeness for any commercial purpose or use, including without limitation inclusion in any books, e-books, book summaries or synopses, or on a commercial website or social media site (e.g., Facebook, Twitter, Instagram, etc.) that offers or promotes your or another’s products or services.

Alright, let’s get back to the transcript of the show.

Darren Wong: Hey Ivan, thanks for coming in. 

Ivan Ko: Hey, Darren, how are you? 

Darren Wong: Very good. Very good. Today is a very exciting time for me because as I said before: the whole journey with Denzity started with you. So it’s something that I’ve been waiting for for a long time and then it’s just interesting to have this format to talk to you more about your experience, your whole career and even something that I know you want to tell all the audience about, the real estate sector. 

Ivan Ko: Yeah, I think that’s very flattering to me that you said your journey started from me. And I think it’s good that I can have this chance to kind of not walk through with you, but at the same time, see you grow with your Denzity ideas and also get the fundraise and now get started. I think this is a big time. 

Darren Wong: Oh, yeah. I hope so. 

Ivan Ko: Even though Hong Kong is facing a very tough moment, I think we can all get over this, especially in the real estate market, I think. And in any case, Hong Kong’s real estate market is going to be as popular as it was. So I think you did the right thing, and I do hope that your Denzity can be a global platform instead of just Hong Kong. 

Darren Wong: That’s a lot of—, that’s a lot of stress on me now. But then for the audience who don’t know who you are, would you mind telling the audience more about your background? And also what you do? 

Ivan Ko: Oh, yeah, why not?

I started doing real estate in 1993. And I started in the real estate agency from Beijing. I did that for seven months and then I was headhunted by Beijing developers. Ever since then, I started doing real estate development. I started doing real estate right from the beginning in Beijing, not from Hong Kong, even though  I was in Hong Kong at that time. And then subsequently, I was made a GM of a piece of real estate development company in Beijing and after the whole development—, and that was a big, big opportunity for me. I was young. I think I was only 30 or 32. So that was amazing. And at that time, I realized we were the first group of people doing development in Beijing from outside. So at that time, we had something high. We had been doing this not Soho, but then the previous one of Soho. And then, later on, I started to do real estate development also in Hong Kong with another listed company. 

So that was the path that I did for almost five years: real estate development in Hong Kong and, and also Beijing. Then, later on, I moved on to set up my own real estate finance company, which is a mortgage company I set up in a joint venture with IFC, the World Bank, and Deutsche Bank. At the time, we were doing real estate mortgage, I mean, residential mortgage underwriting business in Beijing, and that was also very pioneering. We’ve been quiet for a few years, but we were preparing everything: the market, the industry and the standards for standard securitizations of mortgages. But even today the securitization law hasn’t come out yet. So basically, we then closed down the business and I moved on to do real estate fund management and things like that. So I have part of my career in real estate development and part of the longer part, the later part of it being real estate finance or real estate fund management. Later on, I set up a joint venture with Macquarie capital doing real estate funds management into Macau. So now yeah, that’s where I am. 

Darren Wong: That’s a long list of things. And then I think that when I met you, you told me a lot more about what you’re doing afterward too and that’s amazing. So to keep them all in the background, right, so I met Ivan through a property tech event like three, four years ago in 2016 or 17’. And I was running around trying to figure it out about property tech and how to do the business. Ivan was the only guy that talked to me afterwards. He had really good questions to ask the panellists. And then, I was just like, now I want to learn more about him, and the more I knew about your background, I was like, holy crap. I was just a junior-level guy that met you and everything. I was like, “Wow, I was talking to one of the pioneers out there.” So it’s something that is interesting, right? Because you talk a lot about your history, how you first started, you know, how you transitioned slowly with different parties and stuff. If you’re thinking back, is there a history? Is there a time where you think that like, that’s the golden time or something that you’re excited about among everything you have done?

Ivan Ko: Oh, well, certainly.  I think it was the best timing because in the year of 93’,

94’ it was just the beginning of foreigners being able to invest in real estate projects in China and via debt companies in China. They don’t have office buildings; they can only brand hotel properties, hotel rooms as their offices, can you imagine? And I still remember at that time when I completed my first pre-sale—, because that was just an empty piece of land and we had to draw and solve the building of the office,  the oil and gas company came to us and they wanted to buy the whole floor. I was talking about just using these drawings to talk about how much the price is and that and then later on when we received the payment, they paid all cash. $20 million, we had to count the cash one by one. 

Darren Wong: Wait, with like two suitcases, holding it and being like.

Ivan Ko: No, the whole room. The whole room was filled with renminbi notes. 

Darren Wong: Really? Wow okay 

Ivan Ko: And so that was very interesting. I still remember that I had to pretend that I didn’t want to sell the property to them. And they were so keen. 

You know at that time I was responsible for marketing and sales. So that was the golden moment. Later on, when we moved to 97’, 98’, the Asian financial crisis, we had a bit of change in the market. Because previously it was the commercial market which was very, very in demand

in Beijing and in other cities in China and then in 98’, 99’ it shifted to residential. It slowly shifted to residential, because at that time people started to have their own savings; they have money and they want to buy their own properties instead of living in a quarter assigned by their

state enterprises. So then the whole market changed, and then the property market in mainland China just took off. So that was the real golden period for almost like 20-30 years. 

Darren Wong: Mmhmm. So after all that, how do you lead back to Hong Kong then? Because like, obviously, you have a real estate development firm in Hong Kong, and others among other many projects you’re doing, how do you lead back to Hong Kong in the end? 

Ivan Ko: Oh, well, in fact, I did five years in the Beijing real estate development company, and then I joined a listed company in Hong Kong. They both have a portfolio in Hong Kong and also a portfolio in mainland China. So I started doing real estate development in Hong Kong, even though I haven’t long stayed in mainland China for ten years, but I still flew to Beijing on a weekly basis for 10 years. Can you imagine?

Darren Wong: Wow, that’s crazy!

Ivan Ko: I was young. And so yeah, every Monday and Tuesday, I flew to Beijing. And then every Friday night I came back. So is very like I always told my friend’s dad I’m doing the Silk Road between Hong Kong and mainland China [laughs].

Darren Wong: [laughs] 

Ivan Ko: Literally all the way back and forth every single week. That must be hectic! That’s I don’t know, like even for me once a month or once every two months I’m tired already. I don’t know how you do that every single week. That’s crazy. 

Ivan Ko: Well, it was very enjoyable. 

Darren Wong: Really? Oh good, that’s great then. 

Ivan Ko: It was very enjoyable yeah. Because when you see the market, when you meet the people, when you know that—, at that time in the year of 94’, 95’, no one knew how to do real estate development in Beijing. We were the first one. And Sun Hung Kai people and Henderson land people, they were there. But also, everyone didn’t know how to do it, including the government officials in Beijing. They don’t know how to do it. So we had to think about how to do it. And then I told my colleagues, I have several Hong Kong colleagues working with me at the time and I told them that “Hey, let’s face this, no one knows how to play this game.” And every day we have to go up to the stage and fight with the contractor, the vendors,  and a couple of officials.

Every day we are being punched, bleeding in the nose and then the next day we have to go up and fight again because no one knows how to do it. So finally, a year later, you will be very, very well versed with what’s going on and how to do it, how to talk to people, what will be prioritized and what should be back in the queue and so it’s very interesting. Very pioneering. 

I feel very excited. 

Darren Wong: That’s something that I want to talk to you about. This whole interview, because a lot of people don’t know what a real estate developer does. And frankly, these are the things in our industry that were like, even before I got into a real estate firm like holy crap, it was not that easy. There’s a lot of things to do and it’s something that I want to do more these kinds of videos and then, you know, for us, right, I think that we can have your whole journey, like a three to five hours video. So easily as something that I will focus on is more about your firm, what do you guys do and everything to give the audience a better picture?

So what’s a typical day for example right, today for you and your team in a real estate development firm?

Ivan Ko: Well, usually every single project, no matter big or small, every one of them, they have problems every day. You never know, sometime in the daytime, you hold your meetings with your colleagues and talk about this working procedure and the drawings, the

variation orders, (variation order is something that you have to amend the drawings, amend the work) and then carry on with the construction and then maybe in the afternoon, you have to meet with the contractor and then, later on, meet the supplier or these creditors and talk about the price and then, later on, you have to meet a government official or banker to talk about the mortgage financing. How are you going to provide a mortgage retail buyer? And then at the end of the night, you might end up with a client. Then you have to meet them because most of the time in real estate development in Beijing or Mainland China, government officials, bankers, vendors, contractors, clients, they all want to meet the general manager of the development company.

If they don’t meet you, they won’t take action. That’s the big difference between doing real estate development in mainland China and in Hong Kong. In Hong Kong, real estate development is very easy. You just call the consultant in and tell them what you want and discuss it with them. And then after the meeting, all the consultants just go to the government liaise with the government department and the government department does not have to see me. Not for one single meeting, no. They just deal with the AP, an architect, and surveyor and things get done. 

It’s very comfortable doing real estate development in Hong Kong and the problems that you face, I mean, those are out of expectation problems. You don’t expect problems, like one day when we were doing the demolition in our site in Beijing on Finance Street, a contractor called us and said, “Oh, we have a problem here.” So then we went down to the site to see what the problem was. And it was an old lady sitting on the caterpillars machine. And she said that she doesn’t want to move so we called the police. 

He said, “No one can ask her to move.” And then finally we gave her some money, and because she thought that we were disturbing her life. (She’s one of his neighbours. So we have to give her what we call 干扰费(ganrao fei) (interference) fee to compensate for the disturbance we have caused to her and her neighbours. So then she went away and we could carry on with our work.

So very interesting every day you have problems pop out and you never know what that problem will be. And that’s my development’s work.

Darren Wong: You make it sound like everything— my life is easy, it’s a lot easier. I thought it was hectic but sounds like you’ve done a lot more. A lot more real problems to deal with compared to me. 

Ivan Ko:  Well, real estate investment is very different. Real estate development is kind of like you have to be on top of the situation every day, and you have to expect anything you don’t expect.

Darren Wong: So this is something that’s interesting, right? Because as a developer, like I see as someone who’s at an early stage, they already see a long term of what’s going on because it’s risk is very high compared to like, my work before in real estate investing where I can be like, “hey, there’s 1000 projects out there. I don’t have to be the early stage,” versus the developer, they take a lot of risk and obviously the reward compensates for everything else. 

So back in the day, right, like, obviously, Beijing or Hong Kong, you know, it’s very easy to see now, but back in the day, obviously, they aren’t as developed. So how do you assess and compare different projects when you’re bidding and stuff like that?

Ivan Ko: Well, we have to always look at where in China, you have to first of all, look at which city, because some cities have a rare, very good market depth. For some of them they don’t. Like Beijing is very good. Shanghai is very good. But when you go to 大朗 (Dalang), or 沉阳 (Shenyang), it’s very different. And the culture, the way they do it, their local practices can be very different. So you have to first of all, understand which city you are focusing on and then whether the market is deep enough, and then how will the government do and whether they are credible or not. And whether you have the relationship there.

As you know, in China doing business in China, you always have to have a good relationship; it’s what they call 关系 (guanxi). Yeah, and or you have a good local partner. So those are the few things. Certainly the normal things here are location, location, location, and market study, things like that. Those are normal, normal things.

Darren Wong: Because I found from hearing it right, even though obviously, the audience are not all with the developers, but then if I’m an investor too, there is some takeaway right away. My head was like, “Hey, you got to understand which city you want to go for.

What’s going on? Who do you know? Do the local players actually understand the culture and opportunities and do you, working with them, actually rely on them to work together as a team?”

So I even find from viewing the audience, they might not be a developer who does stuff, but I think the audience would hopefully learn from that. And for people who are not in the sector, right, how would you explain to them how to understand, to envision that community development, because I think as a developer, you have to really envision what kind of space; how people interact with the space, what kind of things would happen around the neighborhood? So I want to know what you think about that. 

Ivan Ko: For this, that’s very important because it goes along with the first decision. The first decision in real estate development is the most important decision. It’s to buy the land. Which land does one want to buy, and why does one want to buy it? And if that decision was right then everything subsequently will be easy. If the first decision was wrong because you bought the wrong piece of land, no matter how hard working you are, or what remedial measures you take, you’re not going to correct the wrong decision you made in the first place. So, basically, you will have to look at the environment, the neighbourhood, and also all kinds of these building regulations or planning regulations associated with the land.

You will have to imagine, because during the time when you buy the land, it may be an old house or have old properties sitting on land where you have to imagine the future. How are you going to put a beautiful building there and have it be welcomed by your neighborhood, or people that you want. And so the next thing is you have to imagine what you want to do

with this piece of land. So you have to talk with the architect, and talk with several architects, not just one, because one architect can give you some ideas, because architects are very creative. They have done a lot of different projects at the same time so they might be able to give you some ideas of what others are doing, what is the trend, and how you can save money, these kinds of things. So talk to the architect, talk to surveyors, and maybe talk to your competitors. Competitors would also like to tell you their story because they are not doing the same project as you are and because everybody is unique within a location. No two projects are the same, even though they might be neighbored to each other.

So basically, you can have a lot of information coming to you and then you get the feedback to examine this and that. And then finally you come up with what we call the “positioning of your property.” What do you want to build? What’s the image that you want to give? And then what design you want to have. For example, would the composition of the commercial element be together with the residential element, or how would we want the traffic to flow, that sort of thing. 

Sometimes you don’t have the ideas so then you have the architect propose them to you as a developer. So as a developer, being the main core of the value chain, you have a lot of people helping. 

Darren Wong: Mmhmm. That’s good. I think that’s kind of exciting. Thinking about that in my head, like how things are working. And, you know, it’s a lot of things that have components combined together, that is hard to explain. So this is kind of good to give us like an overview. So from all those experiences and a skill you have learned, for example, envisioning the future over the years in the real estate market right, you started from Beijing and Hong Kong and I know there have been other places as well. How do you transfer those skills to other places? Are there any similarities within places like work differences, when you go to different areas to focus on different types of people, and therefore different groups of experts and so on?

Ivan Ko: Well, once you acquire the method and you have done the full cycle then you know how to do it in other countries or another place. Basically, the methodologies are the same, but then in different markets you prioritize different things. For example, in certain markets you prioritize relationships first. Whether you can find the right partner, the right banks, or the agents that will help you, and then in other markets, you start with the asset first. Meaning that you have to find the right piece of land first. And that’s not the rest of it. So if you have different markets, you have different priorities. The second thing is whether you will be able to put together a capable team to help you, that is also very important. Otherwise you wouldn’t be running around resolving problems, which is very difficult. And so, basically, I think, once you have gone through the whole cycle, you know, if there is a project in London or New York or in Japan, Tokyo, you know the way. Sometimes we use top down, that means the analytics goes from the top, macro view and then the micro, and then down to the site and then the neighborhood. Other times we go from the top up. So it all depends on the market. 

Darren Wong: I see. I think that so far I’m getting like a crash course about real estate development. That’s actually pretty interesting. And I only have because I know you’re busy only a couple more questions because something that even in my head, I have to ask you in this format for the audience, right? That’s, you know, I’m sure I said before no audience is going to be a real estate developer, they would be an investor. So what kind of tips and advice would you give to the audience who wants to participate in early stage real estate projects for example, early stage that maybe is you know, like half a year from a CA and stuff like that. What kind of advice do you have for them?

Ivan Ko: Well, always you’ll have to use your eye to see what the property or what the project is. Never do it on paper. Never believe in paperwork because real estate is something that you have to visit the site yourself. Do it many times: daytime, nighttime, in the morning, you’ll find different stories about the neighborhood, about the environment. Maybe you can talk to the neighbors, see what feedback you will get. Sometimes you hear some very old stories, which might be relevant to you.

And sometimes some people might be able to tell you what will happen in the neighborhood in the future. So you’ll have to be almost treating it as your new baby that you’re going to see him or her, every moment when you are free or even when you are not free you still have to look at it and check out this and that. So doing real estate development or real estate investment is different from doing securities or buying bonds, that sort of thing. For those kinds of financial investments, you can do it on paper. But doing real estate investments and development, especially development, you will have to do it on your own by yourself in person. Don’t rely on paperworks. You’ll have to see the real thing, that real situation, the environment. And then the second thing is always be prepared to roll your sleeves and do whatever it requires you to. 

Never be afraid of talking to the contractor or delegate everything to your subordinate to deal with the property agents. Get to the frontline; get the feeling; get the touch, know the details. Sometimes you might have to use your street wisdom. So yeah, a lot of things to learn and no matter how many years in real estate development you have been in, you’ll always learn something new, something you don’t know. So every day you prepare to learn something, or to get to know something that you are not aware of, or you don’t know. So this is very interesting because consumer behavior is always changing. And you have to get a very close touch of what’s going on in the consumer, in your talents, in your target audience. And then at the same time, product design, the building design, it’s always evolving. The use of materials, the space planning, the flow, the mood, that sort of thing. It’s very exciting and I would advise anyone who is always curious, keen to learn and willing to learn, hard working, go into real estate development. This is the most interesting industry, among all others.

Darren Wong: I can feel a lot of passion when I hear you talk about your work. It sounds like, you know, because we’re in the same industry, we know how hard it is, but then it’s very rare to find someone like you that still has so much passion for doing this for so so many years. So that’s something that is very, very good to hear from you. So something that is interesting when you mention about being at the neighborhood, at the site, like you know, how we’re interested in proptech ourselves. So do you think technology such as virtual viewing or drones to check out a neighborhood can help investors understand the investment better, and how far do you think technology is from like, mature so far?

Ivan Ko: Well, I think the technology that is available can help a lot in real estate development because we don’t necessarily need to go to the site. We can fly the drone and look at the progress. I remember when I was doing the peace project in Beijing, we had to rent an office close by so that we could look out from the window and see the progress of the project every day.

So that is one way. It’s very physical, but now, you don’t have to do that. You can have some CCTV or IoT to see what’s going on and check. But at the same time, I think the basic element is the same: that you have to do your own investigation, your due diligence, by site visit by talking to the neighborhood, by talking to the elderly nearby to learn about the old story and things like that. And so basically, technology will help a lot, especially when we have this building information modelling (BIM), which tracks all the changes in design and budget. They are surveyor calculators. And once the architect changes the M&E, fields of quantity can change by themselves. So, these kinds of things can help make the whole process more efficient. 

So technology I think does play a major part in the whole process, but, I will say putting technology into construction and real estate development is also a challenge because this is a very old industry. So as human beings who previously lived in caves, we now have our own buildings. At the same time, the practices, the cultures, it can be difficult to change. So putting in technology into a construction site, or a real estate project can be quite challenging and you have to prepare to kind of educate them and also get them on board to agree with the use. 

Darren Wong: I mean, that’s why we’re here, right? We’re trying to figure this out in Denzity, obviously trying to figure out the whole research part of learning what’s going on out there. So I think this is something that echoes really strongly with what we believe in. So besides BIM, virtual viewing and stuff, like drones, what other technology and property tech, or construction tech that you know or think is gonna impact a lot for the whole real estate industry?

Ivan Ko: Well, most of the time it’s the IoT or the surveillance systems, the facial recognition for property management. Also, robotics being used on construction sites for dangerous, or some very difficult work, where the human cannot get into. So those robotics can be another one. I always imagined that one day we can have a robot to clean the curtain wall. Because cleaning the curtain wall is so dangerous. And if we can have a robot, which can play music or dance while he is cleaning the curtain wall, then people can look at the building and see all this is very interesting. So this kind of thing, I think it will change and it will kind of get to more common use.

Darren Wong: I see. I think that’d be a really good PR actually for you know to drive presale, right? That’ll be a cool kind of scheme. So that’s kind of cool. So I think I said before I know you’re a busy person. I’ve got one last question I have to ask, you know, for myself one day, like compared to today, it’s a lot harder. Is it a lot harder to be a developer and would you recommend people considering to be a developer or would you rather them try different aspects of the real estate sector?

Ivan Ko: I would say being, I mean, joining a developer is the most crucial part of this whole value chain, because as a fund manager, even though they are at the top of this betting chain, they are not the organizer. The only major organizer is the developer, because they have to organize a lot of different resources: the land, the people, the bank, the consumer, the contractors, government officials. They have to deal with many things. So they organize all these together, and then they kind of divide the risks into a different section, and shifts the risk from their own to other parties; each one takes on certain risks, like the architect, the contractor, and then the banker, they bear different risks in the whole development. So once you’ve done the full cycle, then you can comfortably move on to other positions like a fund manager, property agency, whatever, because now you understand the whole thing, and you can move on to set up your own business like a prop tech, density, etc,. Yeah I’d say it’s a very good learning curve.

The developer’s life is very interesting. You bump into different problems or different issues every day. So it’s good. 

Darren Wong: Yeah, like I think that because you and I, we  both know a couple people that aren’t in the real estate industry trying to get into prop tech. And for me, it’s like their learning curve is so much because real estate is not only about tech it’s about the people, about the industry, it’s about the whole machine in the world, and how can you make that one piece that makes everything works? So it’s something that echoes hard too because if I were if I weren’t working in the real estate fund, there’s no way I would even think of Denzity. There’s no way I would even consider that as an option. So something that you know, like it’s coming from you is something that is kind of interesting. So what kind of—, last thing I have, what kind of takeaway do you want the audience to have from this interview?

Ivan Ko: I think that if you have not joined the real estate industry, please join it. It is a very big industry. The value chain and the things that you can do is numerous. I mean, it’s unlimited. And I will say the real estate industry, the longer you stay in the industry, the more projects you’ve done, the better you are. Not like IT where 15 year old students can beat a senior guy and experience doesn’t come too much. But in real estate, the longer you stay, the more experienced you are, it’s better. Especially now when people might live to the age of 120. So, the healthier you are the better but at the same time, I think be prepared to learn things, because the industry is also changing. And so I think the real estate industry, get into it. If you can become an employee of a developer, then yeah, join it. That’s the best start of your career.

Darren Wong: Hmm. I feel like this is not only for development, it’s for investment too, because a lot of people like management, it’s a very big whole sector that the more you’re in you just know more and more because I know a lot of people too, they’ll tell me that like “Oh my first real estate investment wasn’t great at all.” But the more I do it, I know what I want, the more I know what to do. So it’s something that I think is so unique in this industry because the more you know, you know that there’s so much more out there and you just want to be a sponge and learn more and more. So it’s something that I think the audience will appreciate. And if people want to reach out to you to learn more about your work, how would we suggest they find you?

Ivan Ko: Oh well, they can find me through Denzity. Yeah, or they can email me or WhatsApp me. I welcome all kinds of content or connections, especially if you are interested in real estate industry or development, real estate fund management, I can offer some advice or help or whatever it is, I think this industry needs a lot of good people, talented people, and people who are keen to make a successful career.

Darren Wong: I see that’s good. I’ll obviously after this call, I’ll ask you some kind of links and stuff like that for people to reach out to you. And I’ll put everything in the show notes. And then I want to say, Ivan, I think that I want to do a long form in the future, to dive in your journey, because I’m sure there’s a lot more of your stories that you haven’t told me and the audience yet. So something that I really want to know personally, as well. And thanks for the time. I really appreciate it. And I just hope that you come on board next time again for our interview.

Ivan Ko: Yeah, Yeah my pleasure. And also, thanks, Darren, and I think you have a good start. 

Darren Wong: Thank you. 

Ivan Ko: Let’s roll it out. And make this successful. 

Darren Wong]: Yeah, I hope so too. It’s been a while. So thanks, thanks a lot and talk to you next time then, thank you. 

Ivan Ko: Okay, thanks. Bye bye.

===

Darren Wong:嘿,Ivan,謝謝您的光臨。

Ivan Ko:嘿,Darren,你好嗎?

Darren Wong:非常好。很好。今天對我來說是一個非常激動人心的時刻,因為正如我之前所說的,與Denzity的整個旅程始於您。因此,這是我等待了很長時間的事情,然後有趣的是,有這種形成性的想法,可以與您更多地交流您的經驗,您的整個職業生涯,甚至我想告訴所有聽眾,房地產行業。

Ivan Ko:是的,我認為您說自己的旅程是從我開始的,這對我來說很受寵若驚。而且我認為我可以有機會不跟您一起走,這是很好的,但與此同時,看到您隨著您的Denzity想法而成長,並獲得籌款,現在就開始吧。我認為這是一個重要時刻。

Darren Wong:哦,是的。但願如此。

Ivan Ko:儘管香港面臨一個非常艱難的時刻,但我認為我們都可以克服這一困難,特別是在房地產市場。無論如何,香港的房地產市場將一如既往地受歡迎。因此,我認為您做對了,我希望您的Denzity可以成為一個全球性平台,而不僅僅是香港。

Darren Wong:這很多–現在我承受的壓力很大。但是對於那些不知道您是誰的聽眾,您是否願意告訴聽眾更多關於您的背景的信息?還有你做什麼?

Ivan Ko:哦,是的,為什麼不呢?

我從1993年開始從事房地產業務。後來,我從北京進入房地產經紀公司。我做了七個月,然後被北京的開發商獵頭。從那時起,我開始從事房地產開發。我從一開始就在北京而不是從香港開始從事房地產業務,儘管當時我在香港。然後,在整個開發過程中,我成為了北京一家房地產開發公司的總經理,這對我來說是一個巨大的機遇。我曾經年輕。我想我只有30或32歲。所以真是太神奇了。那時,我意識到我們是第一批從外面在北京從事開發工作的人。所以那個時候,我們有很高的期望。我們不是在做Soho,而是在之前的Soho。之後,我又開始與另一家上市公司在香港進行房地產開發。

這就是我將近五年的路:香港,北京的房地產開發。之後,我繼續建立自己的房地產金融公司,這是我與國際金融公司,世界銀行和德意志銀行合資成立的抵押公司。當時,我們在北京從事房地產抵押貸款業務,這也是非常開創性的。我們已經安靜了幾年了,但是我們正在準備一切:市場,行業和抵押貸款標准證券化的標準。但是直到今天,證券化法律仍未出台。所以基本上,我們然後關閉了業務,然後我繼續進行房地產基金管理之類的事情。因此,我的職業生涯是房地產開發,一部分時間較長,而後半部分是房地產金融或房地產基金管理。後來,我與麥格理資本成立了一家合資企業,從事進入澳門的房地產基金管理。所以現在是的,那就是我的位置。

Darren Wong:這是一長串的事情。然後我想,當我遇見你時,你也告訴了我很多關於你事後的事情,這真是令人驚訝。因此,為了讓所有人都能了解背景,沒錯,所以我在三,四年前的2016年或17歲的房地產技術會議上認識了Ivan。我四處奔波,試圖弄清楚有關房地產技術以及如何開展業務的知識。之後,Ivan是唯一與我交談的人。他有很好的問題要問小組成員。我就像,現在,我想學習更多,對你的背景了解得更多,就像是胡扯。我只是一個初中生,遇到了您和所有內容。我當時想,“哇,我正在和一位先驅在談話。”所以這很有趣,對嗎?因為您經常談論自己的歷史,所以您是如何開始的,知道如何與不同的政黨和事物慢慢過渡。如果您回想一下,是否有歷史?您是否有一段時間覺得這是黃金時期或您對所做的一切感到興奮的事情?

Ivan Ko:哦,當然。我認為這是最佳時機,因為在93年,

94’只是外國人能夠在中國房地產項目和通過中國債務公司投資的開始。他們沒有辦公樓。他們只能將酒店物業,酒店房間作為辦公室品牌,您能想像嗎?我還記得當時我完成了第一次預售的時候,因為那隻是一塊空地,我們不得不繪製和解決辦公室的建築,石油和天然氣公司來找我們,他們想買整個地板。我只是在談論使用這些圖紙來談論價格是多少,然後當我們收到付款時,他們支付了所有現金。2,000萬美元,我們必須一一計算現金。

Darren Wong:像兩個手提箱一樣[舉起手臂],握著它,就像[放下手]。

Ivan Ko:不,整個房間。整個房間裡滿是人民幣紙幣。

Darren Wong:真的嗎?哇好

Ivan Ko:所以這很有趣。我仍然記得我不得不假裝自己不想將房產賣給他們。而且他們很乾淨。您知道當時我負責市場營銷和銷售。這就是黃金時刻。後來,當我們轉移到亞洲金融危機的97’,98’時,我們的市場發生了一些變化。因為以前是非常需求的商業市場在北京和中國其他城市,然後在98英尺,99英尺處轉移到居住區。它慢慢地轉移到了住宅上,因為那時人們開始有了自己的積蓄。他們有錢,他們想購買自己的財產,而不是住在他們分配的四分之一

國有企業。因此整個市場發生了變化,然後中國大陸的房地產市場開始騰飛。所以那是差不多20至30年的真正黃金時期。

Darren Wong:嗯。那麼,畢竟,您如何回到香港?因為,顯然,您在香港有一家房地產開發公司,而您正在執行的其他眾多項目中,您到底如何返回香港?

Ivan Ko:哦,事實上,我在北京房地產開發公司工作了五年,然後加入了香港的一家上市公司。他們在香港和中國大陸都有投資組合。因此,即使我已經在中國大陸待了很長時間了,但我還是開始在香港從事房地產開發工作,但我仍然每週10天都飛往北京。你可以想像?

Darren Wong:哇,這太瘋狂了!

Ivan Ko:我還年輕。是的,每個星期一和星期二,我都會飛往北京。然後每個星期五晚上我回來。就像我一直告訴我朋友的父親,我正在做一條介於香港和中國大陸之間的絲綢之路[笑]。

Darren Wong::[笑]

Ivan Ko:從字面上看,每週一次。那一定很忙!那是我不知道的,就像每個月一次或每兩個月一次對我來說,我已經累了。我不知道你每星期怎麼做。太瘋狂了。

Ivan Ko:嗯,這非常愉快。

Darren Wong:真的嗎?噢,那太好了。

Ivan Ko:是的,非常愉快。因為當您看到市場時,當您遇見人們時,當您知道時–在94年,95年的那一年,沒有人知道如何在北京進行房地產開發。我們是第一個。在亨德森的一些香港人沒有土地。而且,每個人都不知道該怎麼做,包括北京的政府官員。他們不知道該怎麼做。所以我們必須考慮如何做。然後我告訴罪犯,當時我有幾位香港同事與我一起工作,我告訴他們:“嘿,讓我們面對現實,沒人會玩這個遊戲。”每天,我們必須走上舞台,與承包商,供應商和幾個官員打架。

每天我們都受到重創,鼻子流血,然後第二天,我們不得不上去再次戰鬥,因為沒人知道怎麼做。所以,最後,一年後,您將非常了解發生的事情,如何做,如何與人交談,將要優先處理的事情以及應該排在隊列中的內容,因此這非常有趣。非常開拓。

我感到非常興奮。

Darren Wong:我想和您談談這一點。整個採訪,因為很多人不知道房地產開發商的工作。坦率地說,這就是我們行業中的事情,甚至在我進入像垃圾一樣的房地產公司之前,難道不是那麼容易嗎?有很多事情要做,我想通過這些視頻來做更多的事情,然後,對於我們來說,對,我認為我們可以像三到五個小時的視頻一樣完成您的整個旅程。我要重點關注的事情很輕鬆,那就是更多關於您的公司,你們的工作以及所有可以給聽眾帶來更好印象的事情。

那麼今天對於您和您的團隊在房地產開發公司來說是典型的一天。

Ivan Ko:嗯,通常每個項目,無論大小,每個項目每天都有問題。您永遠不會知道,在白天的某個時間,您會與同事舉行會議並談論此工作程序和圖紙,

變更單,(變更單是您必須修改圖紙,修改工程的內容),然後繼續進行施工,然後也許在下午,您必須與承包商會面,然後再與供應商會面或債權人並討論價格,然後您必須與政府官員或銀行家見面談論抵押融資。您將如何提供抵押零售買家。然後在深夜,您可能會遇到一個客戶。然後,您必須與他們會面,因為在北京或中國大陸的房地產開發中,大多數時候,政府官員,銀行家,賣方,承包商,客戶,他們都想見見開發公司的總經理。

如果他們不認識你,他們將不會採取行動。這是在中國大陸和香港進行房地產開發的最大區別。在香港,房地產開發非常容易。您只需致電顧問,告訴他們您想要什麼並與他們討論。會議結束後,所有顧問都隨便向政府部門請教政府,政府部門不必見我。不是一次會議,不是。他們只是與AP,建築師和測量師打交道,事情就完成了。

在香港進行房地產開發非常舒適,您遇到的問題(我的意思是,這些問題超出了預期)。您不會遇到問題,例如有一天我們在北京金融街的工地進行拆遷時,一個承包商打電話給我們,說:“哦,我們這裡有問題。”因此,我們去了現場查看問題所在。那是一個坐在毛毛蟲機器上的老太太。她說她不想搬家,所以我們打電話給警察。

他說:“沒有人可以要求她移動。”最後我們給了她一些錢,因為她認為我們正在打擾她的生活。(她是他的鄰居之一。因此,我們必須給她提供我們所謂的干擾費(ganrao fei),以補償我們對她和她的鄰居造成的干擾。於是她走了,我們可以繼續進行下去。

每天都很有趣,您會遇到很多問題,而您永遠都不知道問題會是什麼。這就是我的發展工作。

Darren Wong:您的聲音聽起來就像我的一切—我的生活很輕鬆,很容易。我以為這很忙,但聽起來您做得還很多。與我相比,還有很多實際問題需要解決。

Ivan Ko:嗯,房地產投資是非常不同的。房地產開發有點像您必須每天掌握最重要的情況,並且您必須期望您沒有想到的任何事情。

Darren Wong:這很有趣,對嗎?因為作為開發人員,就像我所處的早期階段一樣,他們已經看到了正在發生的事情的長期情況,因為與我之前從事房地產投資的工作相比,風險很高,例如:嘿,那裡有1000個項目。我不必早於開發階段。”與開發人員相比,他們承擔著很大的風險,顯然,獎勵可以彌補其他所有問題。

所以回想起來,很明顯,就像北京或香港一樣,現在很容易看到,但是回想起來,它們顯然不那麼發達。那麼,當您競標之類的東西時,您如何評估和比較不同的項目呢?

Ivan Ko:好吧,我們必須始終關注中國的哪個地方,首先必須關注哪個城市,因為有些城市的市場深度非常罕見。對於其中一些人而言,他們不是。像北京很好。上海很好。但是,當您去大朗(Dalang)或沉陽(Shenyang)時,情況就大不一樣了。而且文化,他們做事的方式,他們當地的做法可能大不相同。因此,您必須首先了解您所關注的城市,然後了解市場是否足夠深,然後了解政府將如何做以及它們是否可信。以及您是否在那兒有關係。

如您所知,在中國做生意在中國,您總是必須保持良好的關係;這就是他們所說的“關係”。是的,或者您有一個很好的本地夥伴。這些就是幾件事。當然,這裡的正常情況是位置,位置,位置和市場研究等。那些是正常的,正常的事情。

Darren Wong:因為我從正確的聽覺中發現,儘管很明顯,聽眾並不都與開發人員在一起,但是如果我也是投資者,那麼馬上就會有收穫。我的腦袋就像:“嘿,你必須了解你想去的城市。

這是怎麼回事?你認識誰當地球員真的了解文化和機會嗎,您與他們合作,是否真的依靠他們作為一個團隊共同努力?”

因此,我什至從觀眾的視野中發現,他們可能不是做事的開發人員,但我認為觀眾有望從中學到東西。對於不在該領域的人來說,是的,您將如何向他們解釋如何理解,以設想社區發展,因為我認為作為開發人員,您必須真正設想什麼樣的空間;人們如何與空間互動,附近會發生什麼事情?所以我想知道您對此有何看法。

Ivan Ko:這很重要,因為它與第一個決定一起進行。房地產開發的首要決定是最重要的決定。是要買土地。一個人要買哪一塊土地,為什麼要買?如果這個決定是正確的,那麼隨後的一切將變得容易。如果由於購買了錯誤的土地而做出的第一項決定是錯誤的,那麼無論您的工作多麼努力或採取的補救措施是什麼,您都不會糾正最初做出的錯誤決定。因此,基本上,您將必須查看環境,周圍環境以及與土地相關的所有這些建築法規或規劃法規。

您將不得不想像,因為在您購買土地的過程中,它可能是一棟舊房子,或者在您必須想像未來的土地上坐著一些舊財產。您打算如何在其上放置一幢美麗的建築,並受到鄰里或想要的人的歡迎。因此,接下來的一件事就是您必須想像自己想做什麼

與這片土地。因此,您必須與建築師交談,並與數位建築師交談,而不僅僅是一位建築師,因為一位建築師可以給您一些想法,因為建築師很有創造力。他們同時完成了許多不同的項目,因此他們可能會給您一些有關其他人正在做什麼,趨勢是什麼以及如何省錢的想法。因此,請與建築師交談,與測量師交談,或者與您的競爭對手交談。競爭對手也想告訴您他們的故事,因為他們沒有像您一樣做同樣的項目,並且每個人在一個地點都是唯一的。即使兩個項目可能彼此相鄰,也沒有相同的項目。

因此,基本上,您會收到很多信息,然後您將獲得反饋來檢查這一點。最後,您提出了我們所謂的“您的財產位置”。您要建造什麼?您要給的形像是什麼?然後您想要擁有什麼設計。例如,諸如此類的事情是將商業元素與住宅元素組合在一起,還是我們希望交通如何流動。

有時您沒有創意,於是讓架構師將它們作為開發人員推薦給您。因此,作為開發人員,作為價值鏈的主要核心,您需要很多人的幫助。

Darren Wong:嗯。非常好。我認為這很令人興奮。想著這件事,就像事情是如何進行的。而且,您知道,很多東西將組件組合在一起,這很難解釋。因此,這給我們提供了一個概覽。因此,從您所學到的所有經驗和技巧中,例如,展望房地產市場多年的未來,您是從北京和香港開始的,我知道還有其他地方。您如何將這些技能轉移到其他地方?當您去不同的領域專注於不同類型的人,從而導致不同的專家組等等時,工作差異之類的地方是否存在相似之處?

Ivan Ko:嗯,一旦您掌握了該方法並且完成了整個週期,您就會知道如何在其他國家或其他地方進行此操作。基本上,方法是相同的,但是在不同的市場中,您會優先考慮不同的事情。例如,在某些市場中,您首先要優先考慮關係。無論您是找到合適的合作夥伴,合適的銀行,還是可以為您提供幫助的代理商,然後在其他市場中,都首先要從資產開始。這意味著您必須首先找到合適的土地。這還不是全部。因此,如果您擁有不同的市場,那麼您將擁有不同的優先級。第二件事是您是否能夠組建一支有能力的團隊來幫助您,這也很重要。否則,您將無法解決問題,這非常困難。因此,基本上,我認為,一旦您經歷了整個週期,便知道,如果在倫敦,紐約或日本,東京有項目,您就會知道。有時,我們使用自上而下的方法,這意味著分析從頂部,宏觀視圖,微觀視圖開始,然後再到站點再到附近。其他時候我們從頭開始。因此,這完全取決於市場。

Darren Wong:我知道。我認為,到目前為止,我正在獲得有關房地產開發的速成課程。這實際上很有趣。我只是因為我知道您僅在忙幾個問題,因為即使在我腦海中,我也必須以這種格式向聽眾問你,對嗎?那就是,你知道,我確定我說過,在沒有任何觀眾成為房地產開發商之前,他們將成為投資者。因此,您會向想要參與早期房地產項目的聽眾提供什麼樣的提示和建議,例如,您可能知道的早期階段,例如從CA獲得半年的服務,以及諸如此類的事情。您對他們有什麼建議?

Ivan Ko:好吧,總是需要用眼睛觀察什麼是財產或項目是什麼。切勿在紙上做。永遠不要相信文書工作,因為房地產是您必須自己訪問該站點的東西。要做很多次:白天,晚上,早晨,您會發現有關社區和環境的不同故事。也許您可以與鄰居交談,看看您會得到什麼反饋。有時您會聽到一些非常古老的故事,可能與您有關。

有時有些人也許可以告訴您將來在附近發生的事情。因此,您幾乎必須將其視為要與他或她見面的新嬰兒,每當您有空或什至沒有空時,您仍然必須查看一下並檢查一下,那。因此,進行房地產開發或房地產投資與進行證券或購買債券不同。對於這類金融投資,您可以在紙上進行。但是,在進行房地產投資和開發(尤其是開發)時,您必須親自親自完成。不要依賴文書工作。您將必須看到真實的事物,真實的情況和環境。然後,第二件事總是準備好捲起袖子,做任何您需要做的事情。

不用擔心與承包商交談或將一切委託給您的支持以與房地產經紀人打交道。到達第一線;體會到那種感覺;得到聯繫,了解細節。有時您可能不得不運用街頭智慧。所以,是的,有很多東西要學,無論您從事房地產開發工作了多少年,都將永遠學習新的東西,這是未知的。因此,每天您都準備學習一些東西,或者去了解一些您不知道或不知道的東西。因此,這很有趣,因為消費者行為總是在變化。而且,您必須非常了解消費者,人才和目標受眾的情況。同時,產品設計,建築設計也在不斷發展。材料的使用,空間規劃,流程,氣氛等等。這是非常令人興奮的,我會向那些總是好奇,熱衷於學習,願意學習,努力工作,從事房地產開發的人提供建議。這是最有趣的行業。

Darren Wong:當我聽到您談論您的工作時,我會感到非常的熱情。您知道,這聽起來像是因為我們處於同一個行業,所以我們知道自己有多艱辛,但是很難找到像您這樣的人這麼多年仍然對此充滿熱情的人。因此,您的來信真是太好了。因此,當您提到在附近,在現場時,就像您知道的那樣,我們感興趣的是我們對道具技術的興趣。那麼,您認為虛擬觀看或無人機等技術可以幫助投資者更好地了解投資嗎?您認為技術到目前為止已經成熟了多少?

Ivan Ko:好吧,我認為可用的技術可以對房地產開發有很大幫助,因為我們不一定要去現場。我們可以飛無人機,看看進度。我記得當我在北京進行和平項目時,我們不得不在附近租一個辦公室,這樣我們才能從窗戶向外看,每天都能看到該項目的進展。

這是一種方法。這是非常物理的,但是現在,您不必這樣做。您可以使用一些CCTV或IoT來查看發生的情況並進行檢查。但同時,我認為基本要素是相同的:您必須進行自己的調查,盡職調查,通過與鄰里交談的實地考察,與附近的老人交談以了解舊的故事和像這樣的東西。因此,基本上,技術將有很大幫助,尤其是當我們擁有此建築信息模型(BIM)來跟踪設計和預算的所有變化時。他們是驗船師計算器。並且,一旦架構師更改了M&E,則數量字段可以自行更改。因此,這些事情可以幫助提高整個過程的效率。

因此,我認為技術確實在整個過程中起著重要作用,但是,我想說將技術應用於建築和房地產開發也是一項挑戰,因為這是一個非常古老的行業。因此,作為以前居住在山洞中的人類,我們現在擁有自己的建築物。同時,實踐,文化可能很難改變。因此,將技術應用於建築工地或房地產項目可能會非常具有挑戰性,因此您必須準備對它們進行某種程度的教育,並讓他們接受其使用才能達成共識。

Darren Wong:我的意思是,這就是為什麼我們在這裡,對吧?我們試圖在Denzity中解決這個問題,顯然是想弄清楚整個研究部分,以了解正在發生的事情。因此,我認為這確實與我們的信念很相呼應。因此,除了BIM之外,虛擬查看和內容(如無人機),您知道或認為的其他技術和房地產技術或建築技術也會對我們產生重大影響整個房地產行業?

Ivan Ko:嗯,大多數情況下是物聯網或監視系統,即用於物業管理的面部識別。另外,機器人被用在建築工地上,人類無法進入的危險或非常困難的工作。因此,那些機器人技術可以成為另一種。我一直以為,有一天我們可以擁有一個機器人來清潔幕牆。因為清潔幕牆非常危險。如果我們有一個機器人,他可以在他清潔窗簾牆的同時播放音樂或跳舞,那麼人們可以看著建築物,這一切都非常有趣。因此,我認為這種事情將會改變,並且會變得更加普遍。

Darren Wong:我知道。我認為這實際上是一個非常好的PR,因為您知道要進行預售,對嗎?那將是一個很酷的計劃。所以這很酷。所以我想我在我知道你是一個忙碌的人之前就說過。我還有最後一個問題要問,你知道,有一天,和今天相比,今天要困難得多。成為開發商會難嗎?您會推薦那些考慮成為開發商的人嗎?還是您希望他們嘗試房地產領域的不同方面?

Ivan Ko [33:06]:我的意思是,加入開發商是整個價值鏈中最關鍵的部分,因為作為基金經理,即使他們處於投注鏈的頂端,不是組織者。唯一的主要組織者是開發商,因為他們必須組織許多不同的資源:土地,人民,銀行,消費者,承包商,政府官員。他們必須處理許多事情。因此,他們將所有這些組織在一起,然後將風險分為不同的部分,並將風險從自己的風險轉移到其他各方。每個人都要承擔一定的風險,例如建築師,承包商,然後是銀行家,他們在整個開發過程中承擔著不同的風險。因此,一旦完成了整個週期,您就可以輕鬆地升任其他職位,例如基金經理,房地產經紀等,因為現在您已經了解了整個過程,就可以像創業公司一樣建立自己的企業了。道具技術,密度等。是的,我想說這是一個很好的學習過程。

開發人員的生活非常有趣。您每天都會遇到不同的問題或不同的問題。很好

Darren Wong:是的,就像我認為,因為您和我,我們都認識了一對不從事房地產行業的人,他們試圖進入道具技術領域。對我來說,就像他們的學習曲線是如此之多,因為房地產不僅關乎技術,關乎人,關乎行業,關乎世界上的整個機器,以及如何製造一件使一切正常的作品?因此,這也引起了強烈反響,因為如果我不在房地產基金中工作,那我什至無法想到Denzity。我什至沒有辦法將其視為一種選擇。因此,您所知道的東西(例如來自您的東西)是一種有趣的東西。那麼,我的最後一件事是,您希望聽眾從這次採訪中獲得什麼樣的外賣?

Ivan Ko:我認為,如果您還沒有加入房地產行業,請加入。這是一個很大的行業。價值鍊和您可以做的事情很多。我的意思是,它是無限的。我會說,房地產行業,您在該行業停留的時間越長,您完成的項目越多,您的狀況就越好。不像IT那樣,15歲的學生可以擊敗高年級學生,而且經驗也不會太多。但是在房地產領域,您停留的時間越長,您越有經驗,那就越好。尤其是在人們可能活到120歲的現在。因此,您越健康越好,但與此同時,我認為準備學習一些東西,因為行業也在發生變化。因此,我認為房地產行業會參與其中。如果您可以成為開發人員的僱員,那麼可以加入。那是您職業生涯的最佳開端。

Darren Wong:嗯。我覺得這不僅是為了發展,也是為了投資,因為很多人都喜歡管理,這是一個非常大的整體領域,您所處的位置越來越多,因為我也認識很多人,所以越來越,他們會告訴我,例如“哦,我的第一筆房地產投資根本不算什麼。”但是我做得越多,我就知道我想要什麼,我就越知道該做什麼。因此,我認為這在這個行業中是獨一無二的,因為您知道的越多,您知道那裡的東西就更多,而您只是想成為一塊海綿並學到更多。所以我認為觀眾會喜歡的。如果人們想與您聯繫以了解有關您的工作的更多信息,我們如何建議他們找到您?

Ivan Ko:哦,他們可以通過Denzity找到我。是的,或者他們可以給我發電子郵件或WhatsApp。我歡迎各種內容或聯繫,尤其是如果您對房地產行業或發展,房地產基金管理感興趣,我可以提供一些建議或幫助或其他內容,我認為該行業需要很多優秀人才,人和渴望成功事業的人。

Darren Wong:我認為那很好。顯然,在電話會議之後,我會問您類似的鏈接和諸如此類的內容,以便其他人與您聯繫。我會把所有內容都放在展示筆記中。然後我想說,伊凡,我想我想在將來做一個長篇大論,潛入您的旅程,因為我敢肯定您還有更多的故事是您沒有告訴我的,聽眾呢。我也很想親自了解一些東西。並感謝您的時間。我真的很感激。我只希望您下次再來接受我們的採訪。

Ivan Ko:是的,是我的榮幸。另外,謝謝,達倫,我認為您有一個良好的開端。

Darren Wong:謝謝。

Ivan Ko:讓我們開始吧。並取得成功。

Darren Wong:是的,我也希望如此。有一陣子了。非常感謝,非常感謝,下次再與您交談,謝謝。

Ivan Ko:好的,謝謝。再見。

Categories
Market Updates

Asia PropTech, our Community Partner

Denzity is proud to announce a partnership with Asia PropTech, a PropTech ecosystem operator focused on building and connecting PropTech startups in Asia. We would like to introduce Asia PropTech to you as the newest member of Denzity’s community. 

Asia PropTech holds regular events and hackathons to build awareness and participation in Asia’s PropTech developments. Based in Hong Kong, Asia PropTech was founded by Leo Lo, a surveyor turned serial entrepreneur in high demand as a speaker for his thought leadership at real estate conferences in Asia.

Profile photo of Leo Lo
Leo Lo, Asia PropTech Founder

Leo is the founder of PropSeed, a Real Estate Crowdfunding Platform, founder of PropBLK, a company providing real estate blockchain solutions, and co-founder of Fonto Real Estate, a boutique real estate advisory firm in Hong Kong. Leo will soon launch a dedicated PropTech accelerator and we are excited to share its ongoing developments with you.

Asia PropTech provides an ecosystem for real estate startups and incumbents, government, and academia to collaborate on achieving technological improvements to their real estate business model. The ecosystem supports PropTech startups with sound business expertise, acceleration methods, and funding with a goal towards value creation in the real estate industry.

Denzity is pleased to announce our partnership with Asia PropTech and will be sharing details of their upcoming events, new ideas and recent developments to help them build the Asia PropTech community.

Denzity, Our Community Partner | Realinflo
Propteq Asia 2018 [October 30 2018]

Asia PropTech is holding Propteq Asia 2018 on October 30 2018 at Cyberport, Hong Kong’s incubator of startups. Propteq Asia is where the world’s leading real estate innovators will come together and talk about the challenges and opportunities in PropTech.

You can find more details here.